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McChester
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Member since ‎Jul 11, 2022
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Champion on April 20, 2021
We believe knowledge and ideas should be shared often. That's how we, together, transform the way the world does business. Now that you've learned how to create a content strategy, what advice would you give to someone looking to get started? read more
39 upvotes
164 Replies
Participant
September 29, 2022
IMPLEMATION IS KEY , IMPLEMENT WHAT YOU VE LEARNED
kara_susvilla on July 11, 2021
Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year. read more
282 upvotes
1524 Replies
Participant
September 30, 2022
One of my SMART goals is to conduct subject matter expert interviews in 25% of our blogs in 2023, amplifying the voices of a diverse group of experts...read more
kara_susvilla on July 11, 2021
To determine the success of your content, you have to set goals and track the metrics that make the most sense for your business. This could be page views, conversions, and so on. Keeping this in mind, which metrics matter most to your business and read more
93 upvotes
445 Replies
Member
September 30, 2022
Conversions and tracking the funnel from Lead > MQL >SQL > Opportunity > Client
kara_susvilla on July 11, 2021
To determine the success of your content, you have to set goals and track the metrics that make the most sense for your business. This could be page views, conversions, and so on. Keeping this in mind, which metrics matter most to your business and read more
93 upvotes
445 Replies
Member
September 30, 2022
Conversions and tracking the funnel from Lead > MQL >SQL > Opportunity > Client
kara_susvilla on July 11, 2021
A successful content strategy should include a promotional plan that doesn't just share your content but strategically shares content with the people who will benefit most from it. Keeping this in mind, what's your business's most effective promoti read more
95 upvotes
530 Replies
Member
September 30, 2022
Word of mouth/referrals and LinkedIn.
kara_susvilla on July 11, 2021
Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year. read more
282 upvotes
1524 Replies
Participant
September 30, 2022
One of my SMART goals is to conduct subject matter expert interviews in 25% of our blogs in 2023, amplifying the voices of a diverse group of experts...read more
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