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HemaLatha
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Member since ‎Jun 27, 2022
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Hema Latha

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Champion on July 11, 2021
Consider this: Your manager asks you to improve the click-through rate of your monthly newsletter. How would you go about conducting an experiment? What would you be looking to improve (and why)? *To learn more about this, check out the T read more
72 upvotes
254 Replies
Contributor
August 17, 2022
The subject line is the first thing everyone reads, then the preview text. I would test adjusting different parts of the email separately, like the f...read more
Champion on July 11, 2021
Analysis starts with first accepting that perfection is not the goal. Emails might underperform, and that’s okay! When you’re doing consistent analysis, you can work toward improving and providing the most valuable experience for your contacts. Kee read more
89 upvotes
313 Replies
Contributor
August 17, 2022
I'm looking to improve the send metric and conversation rate. Well, this is because a few contacts don't click or respond to our emails and another ...read more
Champion on July 11, 2021
The idea of email design might make you think you need a web designer to help you create and design beautiful emails. And if you have someone to help you create the design, that’s great, but if you don’t, you aren’t out of luck. What's your #1 emai read more
76 upvotes
316 Replies
Member
August 13, 2022
Setting a. goal
Champion on July 11, 2021
High-performing emails are focused on taking the essential parts of an email and making sure they are optimized to drive your contacts toward your specific goal. In your opinion, describe what a successful marketing email template looks like. read more
189 upvotes
701 Replies
Member
August 13, 2022
irst, have an inviting subject line Use a personalization token to familiarize yourself with the contact the content should provide value to the r...read more
Champion on July 11, 2021
Different content will appeal to different buyers at different stages of the buying process. For example, someone in the awareness stage of the buying process will be looking for more educational content versus someone in the decision stage who is l read more
144 upvotes
421 Replies
Member
August 15, 2022
awareness: educate consideration: educate and persuade delight: excite them by offers and cta
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