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DWelch6
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rsheldon le Juin 22, 2021
SEO goal-setting and reporting
Reporting tells the story of what happened on your website to influence what you're going to do next. This all depends on your goals. Start by setting SMART goals and establishing KPIs for your website. Once you've determined your goals, w Lire la suite
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DWelch6
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Juillet 01, 2022
SMART Goals: Specific, Measuarable, Achievable, Relevant, and Time-bound. .KPIs are the Key Performance Indicators: What wnt right, what went wrong...Lire la suite
rsheldon le Juin 22, 2021
How do you optimize your site for rich snippets?
The search landscape has changed dramatically over the past several years. One of the big changes is the introduction of rich results, sometimes referred to as rich snippets. They are visually enhanced search results that provide supplemental infor Lire la suite
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DWelch6
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Juillet 01, 2022
Good points
rsheldon le Juin 22, 2021
What topics do you want to be known for?
Establishing topical relevancy is key to creating excellent, search-worthy content. What topics do people search for that are related to your business? You want to show Google and other search engines that you are an authority in your field, and Lire la suite
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DWelch6
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Mai 26, 2022
Always the odd one out, my discussion of this topic will adopt a different vein. When speaking of content development and presentation, I think it i...Lire la suite
rsheldon le Juin 22, 2021
Improving your technical SEO
At the end of the day, your content is what will boost you to the top of search results. But in order to rank in the first place, you need strong technical SEO. This will also help you avoid inadvertent penalties from Google. Technical SEO is a bro Lire la suite
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DWelch6
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Mai 21, 2022
I do not have a website and am only following this course for personal and professional development.
rsheldon le Juin 22, 2021
Defining your SEO goals
By setting goals and putting numbers to those goals, you'll be able to figure out whether your SEO efforts are actually paying off. Many businesses will simply say, "We want to rank #1 for this keyword," but that isn't quite enough. Keepin Lire la suite
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DWelch6
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Mai 18, 2022
One consideration I am interested in determining is not only the goals of my organization, but the goals of Google. It is no secret that Google has ...Lire la suite
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