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KS2022
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Kari Scheidt

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JorieMunroe on Julho 11, 2021
What social channels are you currently using?
As a social media marketer, it’s crucial you determine which platforms you’re going to share your content on. There’s not necessarily a right or wrong answer when it comes to which social channels your business should use — it’s more about the need Leia mais
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130 avaliações positivas
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KS2022
Colaborador(a)
Maio 11, 2022
LinkedIn only as we are primarily trying to recruit new employees vs new customers. Future state includes Instagram and Twitter
JorieMunroe on Julho 11, 2021
Components of an Optimized Email
In order to convert more leads from your email marketing, you have to first get your readers to open your emails, and click through on them. This is why, as email marketers, we’re all but obsessed with our open rates and clickthrough rates -- becau Leia mais
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193 avaliações positivas
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KS2022
Colaborador(a)
Maio 11, 2022
Test content on multiple channels to the same/similar audience - ie: in LinkedIn brand awareness and in email campaigns to better understand trends o...Leia mais
JorieMunroe on Julho 11, 2021
Examples of Lead Nurturing Workflows
On a past thread, we discussed some of the ways that workflows can trigger your team internally. You can use them to automate data clean up or to trigger notifications to your sales team. Now, let’s discuss ways you can use workflows to Leia mais
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228 avaliações positivas
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KS2022
Colaborador(a)
Maio 11, 2022
I agree with a lot of the comments around using workflows for follow up emails; we also automate all of our newsletters through workflows so when pot...Leia mais
JorieMunroe on Julho 11, 2021
Share your favorite form examples!
Without forms, marketers would have a tough time obtaining information on potential customers and tracking data regarding purchases, customer feedback, new leads, and survey responses. In a highly digital world, it’s hard to think of a successful b Leia mais
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153 avaliações positivas
470 Respostas
KS2022
Colaborador(a)
Maio 11, 2022
I love everything that Patagonia does. They have a cool website banner CTA that goes to a pop up form. I love a pop up form because it doesn't take t...Leia mais
JorieMunroe on Julho 11, 2021
CTA Copywriting Tips
As a marketer, CTAs are relevant because they encourage your audience to take action on a marketing campaign. Below are a few examples of the types of CTAs you might use in marketing materials: Try for free. Nearly every company w Leia mais
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184 avaliações positivas
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KS2022
Colaborador(a)
Maio 11, 2022
We use Hubspot as a way to engage prospective employees, so we use CTAs a bit differently. We use 'apply now' , 'join us' , 'subscribe', or 'learn m...Leia mais
JorieMunroe on Julho 11, 2021
Pitfalls to Avoid When Creating Landing Pages
Creating and optimizing landing pages is a crucial step in your lead generation efforts. What's a common mistake I always see and try to avoid? Not having a second offer or CTA on the thank you page. It’s a smart move to keep your primary Leia mais
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216 avaliações positivas
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KS2022
Colaborador(a)
Maio 11, 2022
Agree with a lot of the comments below. Brevity is key - both from a fields & copy perspective. I want to make it as easy as possible for a lead ...Leia mais
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