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KS2022
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Member since ‎May 11, 2022
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Kari Scheidt

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KS2022
Contributor
May 11, 2022
Reply to What social channels are you currently using?
LinkedIn only as we are primarily trying to recruit new employees vs new customers. Future state includes Instagram and Twitter
KS2022
Contributor
May 11, 2022
Reply to Components of an Optimized Email
Test content on multiple channels to the same/similar audience - ie: in LinkedIn brand awareness and in email campaigns to better understand trends o...read more
KS2022
Contributor
May 11, 2022
Reply to Examples of Lead Nurturing Workflows
I agree with a lot of the comments around using workflows for follow up emails; we also automate all of our newsletters through workflows so when pot...read more
KS2022
Contributor
May 11, 2022
Reply to Share your favorite form examples!
I love everything that Patagonia does. They have a cool website banner CTA that goes to a pop up form. I love a pop up form because it doesn't take t...read more
KS2022
Contributor
May 11, 2022
Reply to CTA Copywriting Tips
We use Hubspot as a way to engage prospective employees, so we use CTAs a bit differently. We use 'apply now' , 'join us' , 'subscribe', or 'learn m...read more
KS2022
Contributor
May 11, 2022
Reply to Pitfalls to Avoid When Creating Landing Pages
Agree with a lot of the comments below. Brevity is key - both from a fields & copy perspective. I want to make it as easy as possible for a lead ...read more
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