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anu2
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Champion on July 11, 2021
What's the right frequency for sending emails?
In order to build trust and further engage your audience, you need to send the right information at the right time. Keeping this in mind, what's your recommendation on a successful frequency for sending marketing emails? Please elaborate as to why read more
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110 upvotes
473 Replies
anu2
Member
May 11, 2022
The right frequency is the frequency which the customer expects and which is explicitly communicated to the customer, when he signs up for your email...read more
Champion on July 11, 2021
In your opinion, what's a successful layout for a high-performing email?
High-performing emails are focused on taking the essential parts of an email and making sure they are optimized to drive your contacts toward your specific goal. In your opinion, describe what a successful marketing email template looks like. read more
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242 upvotes
1078 Replies
anu2
Member
May 10, 2022
have a clear goal provide the right value Clear copy Clear CTA subject line - 41 to 50 characters From - should be personalised, to the extent p...read more
Champion on July 11, 2021
What does email look like through the buyer's journey?
Different content will appeal to different buyers at different stages of the buying process. For example, someone in the awareness stage of the buying process will be looking for more educational content versus someone in the decision stage who is l read more
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180 upvotes
621 Replies
anu2
Member
May 10, 2022
Awareness Stage - Depending upon how we got the email address, send contextual email educating the customer about how oue products can be useful to h...read more
Champion on July 11, 2021
What contact information is important for your business to capture?
A best practice for a successful segmentation strategy is collecting the right information. What this means is that you are collecting the right information that will help you create the segments for your emails. Keeping this in mind, what informat read more
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245 upvotes
1010 Replies
anu2
Member
May 10, 2022
Explicit Informatin - like contact details, company details Implicit information - location of purchase, buying alone/ in a group etc
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