Buyer Personas sind der Kern der Inbound Methodik. Mit dem Begriff Buyer's Journey sind verschiedenen Phasen bezeichnet, die Kund/-innen auf dem Weg zu einer Kaufentscheidung durchlaufen.
Die Buyer's-Journey besteht aus drei Phasen:
続きを読む
Bewusstseinsphase: Für meine Hochzeit brauche ich noch einen erfrischenden Nachmittags-Snack Überlegungsphase: Ich überlege, welche Produkte am ehe...続きを読む
Bei Inbound geht es darum, dass Menschen, die eure Hilfe benötigen, das Unternehmen einfach und schnell finden können.
Die Mission des Unternehmens muss eindeutig sein - genauso seine Aufgaben und Kundenbedürfnisse, die das Unternehmen erfülle 続きを読む
Wir bei Caritas international sichern das Überleben von Menschen in Krisen und Katastrophen und schaffen Perspektiven für Menschen, die besonders s...続きを読む
Hallo! Willkommen in den Arbeitskreisen für das HubSpot Academy E-Learning!
In diesem Board kannst du mit anderen gleichgesinnten E-Lernenden in Kontakt treten, die sich mithilfe von HubSpot Academy Kursen weiterbilden, und spannende Diskussionen 続きを読む
//
//
//
//
//
(function($) {
//START END-USER CONFIGURATION
//------------------------------
//selectors for hover card triggers
var allHoverCardTriggers = '.author-name-link,.friend-list .friend a,.username a,.avatar,.user-avatar,.author-img, .authors a, .messageauthorusername a, a.lia-user-name-link, .js-latest-post-by-from a, .user-online-list li a, a.UserAvatar, .customUsersOnline a, #authors a,.dashboard-followers a.user-name, .dashboard-following a.user-name,.author-login-wrapper a, .hb-leaderboard a, .author-img-floated';
// Forward calling page's URL params to endpoint URL as well, helps with testing!
var params = (new URL(location.href)).searchParams;
var userApiUrl = '/plugins/custom/hubspot/hubspot/hovercardendpoint?' + ((params.set('user_id', '') == []._) && params.toString());
if($('.hover-card-container').length<1){
$('body').append('');
}
var cardWrapper = $('.hover-card-container');
var error = false;
var thisUserID = '';
var thisUserLogin = '';
var userLink ='';
var cardTimer;
var leaveTimer;
function mouseenter(Elem) {
var thisEl = Elem;
cardTimer = setTimeout(function(){
var docWidth = $(document).width();
var rightSide = false;
var userLink = thisEl.attr('href');
if($('.ViewProfilePage').length && $('img.lia-user-avatar-profile',thisEl).length){thisUserID = '360987';}
else if(thisEl.attr('href')=='#' || thisEl.attr('href')=='' || !userLink.match('viewprofilepage')){
return false;}
else{
var thisLen = (userLink).split('/');
thisUserID = (thisLen)[thisLen.length-1];
}
var thisCard = $('.profileCard[data-user='+thisUserID+']',cardWrapper);
var cardId = 'userProfileCard-'+ thisUserID;
var addAttr = thisEl.attr('aria-describedby',cardId);
var thisElTopOffset = Math.round(thisEl.offset().top+(thisEl.height()/2)+30);
var thisElbottomoffset = "auto";
var className = "";
var winHeight = $(window).height();
var elOffset = thisEl.offset();
var scrollTop = $(window).scrollTop();
var elementOffset = thisEl.offset().top;
var distanceTop = (elementOffset - scrollTop);
var distanceBottom = (winHeight + scrollTop) - (elOffset.top + thisEl.outerHeight(true));
var distanceLeft = Math.round(thisEl.offset().left);
var bodyHight = $('body').height();
var topParam = '';
var bottomparam = '';
var position = '';
var className = 'topArrow';
cardId
if(distanceBottom < 300 ){
if(distanceLeft < 59){
thisCard.removeClass('bottomArrow');
var className = 'leftArrow';
var distanceLeft = (distanceLeft)+(39);
var thisElTopOffset = (thisElTopOffset)-(150);
}else{
var thisElTopOffset = (thisElTopOffset)-(301); var className = 'bottomArrow'; thisCard.removeClass('topArrow');
thisCard.removeClass('leftArrow');
var distanceLeft = (distanceLeft)-(45);
}
}
else{
if(distanceLeft < 59){
thisCard.removeClass('topArrow');
var className = 'leftArrow';
var distanceLeft = (distanceLeft)+(39);
var thisElTopOffset = (thisElTopOffset)-(150);
}else{
thisCard.removeClass('leftArrow');
thisCard.removeClass('bottomArrow').addClass('topArrow');
var distanceLeft = (distanceLeft)-(45);
}
}
if(thisCard.length && $('.profileCard[data-user='+thisUserID+'] .preloader',cardWrapper).length<1){
$('.profileCard',cardWrapper).hide();
thisCard.addClass(className);
rightSide?thisCard.addClass('rightArrow'):thisCard.removeClass('rightArrow');
thisCard.delay(0).css({'top':(thisElTopOffset),'left':distanceLeft,'bottom':thisElbottomoffset}).fadeIn();
} else {
var ajaxReturn = '';
//just in case
thisCard.remove();
//hover card wrapper markup
var rightArrowClass = rightSide?'rightArrow':'';
if(thisElTopOffset != "auto"){
topParam = 'px';
}
if(thisElbottomoffset != "auto"){
bottomparam = 'px';
}
var profileCardHtml = '';
$.when(
//get the background
$.ajax({
type: 'GET',
url: userApiUrl+thisUserID,
dataType: 'html',
success: function(data) {
$('.profileCard',cardWrapper).hide();
ajaxReturn = data;
}
})
)
.done(function(){
cardWrapper.append(profileCardHtml);
$('.profileCard[data-user='+thisUserID+']',cardWrapper).eq(0).empty().html(ajaxReturn);
if($('.profileCard[data-user='+thisUserID+'] .preloader',cardWrapper).length){
$('.profileCard[data-user='+thisUserID+'] .preloader',cardWrapper).parents('div.profileCard').remove();
}
})
.fail(function(){
//uh oh - bail out!
$('.profileCard',cardWrapper).hide();
});
}
}, 360);
}
function mouseleave(e) {
clearTimeout(cardTimer);
// glowingblue: When the user leaves the hovercard trigger, wait because the leaving could be
// to interact with the hovercard, if we don't wait it will just disappear...because
// we left the trigger, right...so we'll have another handler that check if the mouse is
// over the hovercard and if so clears this timer, so the card doesn't close here
leaveTimer = setTimeout(function() {
if ($('.profileCard[data-user="'+thisUserID+'"]',cardWrapper).length) {
$('.profileCard[data-user="'+thisUserID+'"]',cardWrapper).fadeOut('fast');
} else {
$(".profileCard").fadeOut('fast');
}
}, 2400);
}
$(document).on("mouseenter focusin", allHoverCardTriggers, function(event) {
if(!($(this).parents().hasClass('custom-header'))&& !($(this).parents().hasClass('green-wrap'))){
(leaveTimer !== []._) && clearTimeout(leaveTimer);
mouseenter($(this));
event.stopPropagation();
}
});
$(document).on("mouseleave focusout", allHoverCardTriggers, function(event) {
(leaveTimer !== []._) && clearTimeout(leaveTimer);
mouseleave(event);
event.stopPropagation();
});
// glowingblue: Add handlers for when the users interacts with the hovercard, no closing!
$('.hover-card-container').on('mouseenter', function(e) {
(leaveTimer !== []._) && clearTimeout(leaveTimer);
});
$('.hover-card-container').on('mouseleave', function(e) {
(leaveTimer !== []._) && clearTimeout(leaveTimer);
if ( $(e.target).is('.profileCard[style*="block"]') ) {
leaveTimer = setTimeout(function() {
$(e.target).fadeOut('fast');
}, 2400);
}
});
// glowingblue: add one global root level click handler to also close any visible hovercards
// if the user taps/clicks outside the hovercard
$(document).on('mousedown', function(e) {
if ( !$(e.target).parents('.hover-card-container').length ) {
(leaveTimer != []._) && clearTimeout(leaveTimer);
$('.hover-card-container .profileCard[style*="block"]').each(function() {
$(this).fadeOut('fast');
});
}
});
})(LITHIUM.jQuery);
(function($) {
$(document).ready(function(){
var originalElementId;
function setCookie(cname,cvalue,exdays) {
var d = new Date();
d.setTime(d.getTime() + (exdays*24*60*60*1000));
var expires = "expires=" + d.toGMTString();
document.cookie = cname + "=" + cvalue + ";" + expires + ";path=/";
}
function getCookie(cname) {
var name = cname + "=";
var decodedCookie = decodeURIComponent(document.cookie);
var ca = decodedCookie.split(';');
for(var i = 0; i < ca.length; i++) {
var c = ca[i];
while (c.charAt(0) == ' ') {
c = c.substring(1);
}
if (c.indexOf(name) == 0) {
return c.substring(name.length, c.length);
}
}
return "";
}
function errorDisplay(errType) {
var errAuth = '