The search landscape has changed dramatically over the past several years. One of the big changes is the introduction of rich results, sometimes referred to as rich snippets. They are visually enhanced search results that provide supplemental infor Lire la suite

Establishing topical relevancy is key to creating excellent, search-worthy content. What topics do people search for that are related to your business? You want to show Google and other search engines that you are an authority in your field, and Lire la suite

At the end of the day, your content is what will boost you to the top of search results. But in order to rank in the first place, you need strong technical SEO. This will also help you avoid inadvertent penalties from Google. Technical SEO is a bro Lire la suite

A working title is something to "work" off of as you begin to write your post. Start here to narrow your topic down and focus on one angle. A broad term, like “social media,” could breed multiple blog post ideas like “top social media channels for l Lire la suite