HubSpot has a lot of tools for connecting with contacts, and there are a host of other tools sales teams use outside of HubSpot. What's your favorite tool for connecting with people? Share your thoughts in the comments below! *To learn mor read more

Buyer personas are key to creating a successful inbound business. Each buyer persona has his or her own journey to making a well-informed decision (i.e. buyer's journey). The buyer's journey is comprised of three stages: Awareness Stage: T read more

If you want your company to grow better, you need to have a deep understanding of your ideal customer. What does your business's primary buyer persona look like? In the comments below, share the following: Name (of persona) Demographics read more

Connecting with leads can be hard. Even when people are interested in your product, they're often busy or have competing priorities. How do you get to that first conversation with a lead? Share your tips and tricks in the comments below! * read more