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Kimnaikebu
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Member since ‎Jan 7, 2022
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Kim Naike Bussian

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taasted on April 17, 2020
Customer Acquisition Cost Report
There is currently no way, not even a standard report, to calculate Customer Acquisition Cost (CAC) in HubSpot. This is a marketing and sales metric 101. CAC should be a standard report, especially when one considers HubSpot is, for many organizatio read more
Reply Idea Marketing Reporting Sales Reporting
82 upvotes
8 Replies
Kimnaikebu
Member
January 17, 2022
I totally agree! CAC is a very important metric that should be available as a dashboard in HubSpot.
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Kimnaikebu on January 17, 2022
How can I integrate or create Dashboards that can show the CAC, CLV, CPL?
Hi everyone, my research found that it is apparently not possible at the moment to create Dashboards in Hubspot that display the CAC, CLV, CPL and other metrics ( https://community.hubspot.com/t5/HubSpot-Ideas/Automatically-calculate-Customer-Lif read more
Reply Discussion CRM Custom Objects Dashboards Integrations Reports
1 upvote
1 Reply
robin_burkeman on July 31, 2019
Calculating ROI, CPL, cost per MQL's etc
Hi, I am a true Hubspot fan but find it ludicrous that it does not take marketing and sales to the final mile - to be able to report and monitor on key marketing metrics. For example...How to measure the different KPI's I have in my funnel ie: read more
Reply Idea Marketing Reporting
146 upvotes
41 Replies
Kimnaikebu
Member
January 07, 2022
Hi HubSpot Community, I agree with everything said. It is not just needed, it is critical & necessary! This is why I also don't understand w...read more
Emma_Clark on February 20, 2020
Automatically calculate Customer Lifetime Value (CLV) and associate with a contact
It would be great to have details about CLV for each contact. I know it's possible to have a workaround for this ( https://community.hubspot.com/t5/APIs-Integrations/Calculated-properties-for-transactional-data/m-p/238284 ) but as a key metric for m read more
Reply Idea Contacts & Companies Marketing Reporting Sales Reporting
151 upvotes
19 Replies
Kimnaikebu
Member
January 07, 2022
Yes, it would be really helpful and add value to HubSpot! Can anyone recommend external tools that could help with this issue (that can be implement...read more
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