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pqv241
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Member since ‎Nov 4, 2021
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Champion on July 11, 2021
What's an example of a lead nurturing campaign in action?
Lead nurturing is the process of building relationships with your prospects with the goal of earning their business when they’re ready. But remember, marketing automation isn’t a “set it and forget it” shortcut to more revenue. It’s an opportunity read more
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85 upvotes
310 Replies
pqv241
Top Contributor
January 28, 2022
In my opinion, Hubspot, beside providing huge value to me and big number of people around the world I believe, also has a great marketing automation....read more
Champion on July 11, 2021
How would you go about conducting an email experiment?
Consider this: Your manager asks you to improve the click-through rate of your monthly newsletter. How would you go about conducting an experiment? What would you be looking to improve (and why)? *To learn more about this, check out the T read more
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82 upvotes
366 Replies
pqv241
Top Contributor
January 27, 2022
I would test 2 different versions of email to see the result, how the recipients respond to each. In the first email, I would use only text and make ...read more
Champion on July 11, 2021
What's one email metric you're working to improve?
Analysis starts with first accepting that perfection is not the goal. Emails might underperform, and that’s okay! When you’re doing consistent analysis, you can work toward improving and providing the most valuable experience for your contacts. Kee read more
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104 upvotes
448 Replies
pqv241
Top Contributor
January 26, 2022
I would like to improve clickthrough rate because that way I can provide value to the recipients, engage them and it increases the chance to convey t...read more
Champion on July 11, 2021
What's your #1 email design tip?
The idea of email design might make you think you need a web designer to help you create and design beautiful emails. And if you have someone to help you create the design, that’s great, but if you don’t, you aren’t out of luck. What's your #1 emai read more
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93 upvotes
466 Replies
pqv241
Top Contributor
January 26, 2022
In my opinion, the design should be beautiful, easy to use, fast loading time and professional.
Champion on July 11, 2021
In your opinion, what's a successful layout for a high-performing email?
High-performing emails are focused on taking the essential parts of an email and making sure they are optimized to drive your contacts toward your specific goal. In your opinion, describe what a successful marketing email template looks like. read more
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242 upvotes
1078 Replies
pqv241
Top Contributor
January 26, 2022
In my opinion, a successful email template should be: 1. Personal and easy to read 2. Provides value and insights to the recipients 3. Contains co...read more
Champion on July 11, 2021
What does email look like through the buyer's journey?
Different content will appeal to different buyers at different stages of the buying process. For example, someone in the awareness stage of the buying process will be looking for more educational content versus someone in the decision stage who is l read more
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180 upvotes
621 Replies
pqv241
Top Contributor
January 26, 2022
Awaness stage: introduce and provide insights about the product or service Consideration stage: show offers, guarantees and insurance Delight stage...read more
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