Hey there! Welcome to the SEO Study Group. The purpose of this post is to walk you through the experience of getting started and how to get the most value out of this Study Group. If you have any specific questions or comments, please reply in the c read more

A best practice for a successful segmentation strategy is collecting the right information. What this means is that you are collecting the right information that will help you create the segments for your emails. Keeping this in mind, what informat read more

Hey there! Welcome to the Email Marketing Study Group. The purpose of this post is to walk you through the experience of getting started and how to get the most value out of this Study Group. If you have any specific questions or comments, please re read more

To determine the success of your content, you have to set goals and track the metrics that make the most sense for your business. This could be page views, conversions, and so on. Keeping this in mind, which metrics matter most to your business and read more

A successful content strategy should include a promotional plan that doesn't just share your content but strategically shares content with the people who will benefit most from it. Keeping this in mind, what's your business's most effective promoti read more

Having a process also allows you to think of ideas that may not be easily apparent. What's one thing you do to help come up with new ideas? How can you incorporate this into a repeatable framework (for yourself as well as those you collaborate with read more