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ABaumgras
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Member since ‎Sep 10, 2021
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Abigail Baumgras

I'm the HR Assistant at AIS. I am taking these courses to further my knowledge of social media, content creation, and marketing/recruiting, specifically to help us attract and retain talent. I love to travel and have gone to several countries in Europe as well as Mexico. Eventually I plan to visit all 50 states and hope to go to every country in the world.

Activity

Champion on July 11, 2021
In your opinion, what's a successful layout for a high-performing email?
High-performing emails are focused on taking the essential parts of an email and making sure they are optimized to drive your contacts toward your specific goal. In your opinion, describe what a successful marketing email template looks like. read more
Reply Discussion
242 upvotes
1078 Replies
ABaumgras
Participant
January 25, 2022
Subject Line should be to the point and goal oriented. The first line of text should be personalized to catch their attention. I would also use a...read more
CoreyChristian on June 29, 2021
What’s the last marketing video you remember watching and what made it memorable?
A video can be an excellent tool for communication and promotion depending on how effective and engaging its content is. With this in mind, we’d love to hear your thoughts on what makes a video engaging. Please reply to this post and answer the bel read more
Reply Discussion Video Marketing
279 upvotes
1664 Replies
ABaumgras
Participant
January 17, 2022
The last marketing video that I remember watching would probably have to be a movie trailer (I went to the movies over the weekend). The trailer that...read more
kara_susvilla on July 11, 2021
Write a working title for your next blog post
A working title is something to "work" off of as you begin to write your post. Start here to narrow your topic down and focus on one angle. A broad term, like “social media,” could breed multiple blog post ideas like “top social media channels for l read more
Reply Discussion
384 upvotes
3198 Replies
ABaumgras
Participant
December 30, 2021
Topic: New Job 1. Top 10 things to know when searching for a new job 2. Top 10 things to look for when applying to jobs 3. Searching and Applyi...read more
crystalking on July 11, 2021
What are some ways to get employees excited about talking about the company they work for?
Employee advocacy programs are powerful sources of word-of-mouth marketing. What are some methods that might encourage employees to use their own social channels to talk about the company? *To learn more about this, check out the Essentia read more
Reply Discussion
192 upvotes
544 Replies
ABaumgras
Participant
November 12, 2021
There are many ways, but some of the best are recognition programs. This could be internal praise, gift cards, raises/bonuses, or social media shout-...read more
crystalking on July 11, 2021
Do you advertise using social media? If so, on what platform have you seen the best results?
Each social media platform is a little different and companies will find different types of success depending on their audience and their content. If your brand is advertising on social media, where have you found success? *To learn more a read more
Reply Discussion
403 upvotes
1309 Replies
ABaumgras
Participant
November 02, 2021
I don't do too much with our advertising, but I know that we are a B2B company, so we utilize LinkedIn and YouTube a lot. I know that we also have an...read more
crystalking on July 11, 2021
How have you seen brands change an unhappy customer into a happy one?
Statista tells us that 47% of US consumers have a more favorable view of brands that respond to customer service questions or complaints on social media. What are some ways you've seen brands change consumer opinions via social media? *To read more
Reply Discussion
337 upvotes
817 Replies
ABaumgras
Participant
October 14, 2021
I have seen some brands interact with challenges that customers have put down/challenge the customer in turn in a fun way. On the other hand, I have ...read more
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