We are a B2B tech consulting firm. Our clients and potential customers are mostly on LinkedIn. We have placed some lead generation ads on LinkedIn an...read more
LinkedIn is our main social channel, followed by Twitter. We´ve disabled our Facebook account because it´s not relevant for our buyer persona or the ...read more
Why does CTA copy sound / read so much better in English language? Most of our CTAs are in Spanish and their translated version just doesnt´t seem to...read more
The context needs to be relevant to your audience and must be written as if you are trying to solve the reader's main pains. The language used must b...read more