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IMArevalo
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Member since ‎Jul 23, 2021
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Ian Vincent Arevalo

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rsheldon on June 22, 2021
SEO goal-setting and reporting
Reporting tells the story of what happened on your website to influence what you're going to do next. This all depends on your goals. Start by setting SMART goals and establishing KPIs for your website. Once you've determined your goals, w read more
Reply Discussion
162 upvotes
706 Replies
IMArevalo
Participant
August 07, 2021
We want to increase organic traffic to the services page by 20% over the next 3 months. The metrics we will track are organic traffic, bounces, exit ...read more
rsheldon on June 22, 2021
How do you optimize your site for rich snippets?
The search landscape has changed dramatically over the past several years. One of the big changes is the introduction of rich results, sometimes referred to as rich snippets. They are visually enhanced search results that provide supplemental infor read more
Reply Discussion
163 upvotes
890 Replies
IMArevalo
Participant
August 07, 2021
Considering the nature of my business, I prefer to optimize for an article rich snippet. I would do it by using a plugin.
rsheldon on June 22, 2021
What topics do you want to be known for?
Establishing topical relevancy is key to creating excellent, search-worthy content. What topics do people search for that are related to your business? You want to show Google and other search engines that you are an authority in your field, and read more
Reply Discussion
203 upvotes
1373 Replies
IMArevalo
Participant
August 07, 2021
I want my website to be known for the topic "Virtual Assistant". To achieve it, I aim to produce content on virtual assistance and its advantages. Af...read more
rsheldon on June 22, 2021
Improving your technical SEO
At the end of the day, your content is what will boost you to the top of search results. But in order to rank in the first place, you need strong technical SEO. This will also help you avoid inadvertent penalties from Google. Technical SEO is a bro read more
Reply Discussion
295 upvotes
1772 Replies
IMArevalo
Participant
August 07, 2021
As a service-oriented business, I hope to strengthen my website's trustworthiness by obtaining an SSL certificate first.
rsheldon on June 22, 2021
Defining your SEO goals
By setting goals and putting numbers to those goals, you'll be able to figure out whether your SEO efforts are actually paying off. Many businesses will simply say, "We want to rank #1 for this keyword," but that isn't quite enough. Keepin read more
Reply Discussion
759 upvotes
4563 Replies
IMArevalo
Participant
August 05, 2021
Since my business is not established yet, creating compelling content is my primary goal at the moment.
Champion on July 11, 2021
What's an example of a lead nurturing campaign in action?
Lead nurturing is the process of building relationships with your prospects with the goal of earning their business when they’re ready. But remember, marketing automation isn’t a “set it and forget it” shortcut to more revenue. It’s an opportunity read more
Reply Discussion
85 upvotes
310 Replies
IMArevalo
Participant
August 04, 2021
As I tailor it to my business needs, an example of effective marketing automation is sending my prospective clients appropriate resources. If their p...read more
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