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GColl2
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Member since ‎Jul 14, 2021
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Grace Collora

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JorieMunroe on July 11, 2021
Creating and optimizing landing pages is a crucial step in your lead generation efforts. What's a common mistake I always see and try to avoid? Not having a second offer or CTA on the thank you page. It’s a smart move to keep your primary read more
147 upvotes
284 Replies
Contributor
May 11, 2022 09:59
Agree with a lot of the comments below. Brevity is key - both from a fields & copy perspective. I want to make it as easy as possible for a lead ...read more
JorieMunroe on July 11, 2021
Blog posts enable you and your business to publish insights, thoughts, and stories on your website about any topic. They can help you boost brand awareness, credibility, conversions, and revenue. Most importantly, they can help you drive traffic to read more
119 upvotes
426 Replies
Member
May 17, 2022 01:59
Simplicity and calls to action
JorieMunroe on July 11, 2021
We’re in a data-driven era, where datasets are shared between marketing, sales, and customer service teams to increase organizational effectiveness and facilitate alignment. When you have high levels of inconsistent data, it’s not just one team tak read more
127 upvotes
821 Replies
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May 17, 2022 12:49
Maybe once a year...or when I find time
JorieMunroe on July 11, 2021
Marketing campaigns are organized, strategized efforts to promote a specific company goal, such as raising awareness of a new product or capturing customer feedback. They typically aim to reach consumers in a variety of ways and involve a combinati read more
116 upvotes
375 Replies
Member
May 17, 2022 01:59
Set ideal goals or KPI's for the campaign and a budget.
JorieMunroe on July 11, 2021
Buyer personas can be created through research, surveys, and interviews — all with a mix of customers, prospects, and those outside your contacts database who might align with your target audience. But like all data, even information you g read more
127 upvotes
460 Replies
Member
May 16, 2022 12:04
As the company grows and we expand our client base, we'll need to keep an eye on our buyer personas, likely needing to add and update as we reach a b...read more
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