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evalopez
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Member since ‎Jul 12, 2021
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Eva Lopez

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Champion on July 11, 2021
Lead nurturing is the process of building relationships with your prospects with the goal of earning their business when they’re ready. But remember, marketing automation isn’t a “set it and forget it” shortcut to more revenue. It’s an opportunity read more
85 upvotes
310 Replies
Member
July 12, 2021
An example would be a set of emails that informed me of the importance of social media engagement and the ways it would make my social media presence...read more
Champion on July 11, 2021
Consider this: Your manager asks you to improve the click-through rate of your monthly newsletter. How would you go about conducting an experiment? What would you be looking to improve (and why)? *To learn more about this, check out the T read more
82 upvotes
366 Replies
Member
July 12, 2021
I would create 2 seperate sets of emails. I would change the headline to sample A and for sample B I would change the body but keep the headline to ...read more
Champion on July 11, 2021
Analysis starts with first accepting that perfection is not the goal. Emails might underperform, and that’s okay! When you’re doing consistent analysis, you can work toward improving and providing the most valuable experience for your contacts. Kee read more
104 upvotes
448 Replies
Member
July 12, 2021
The first metric I would try to improve is the individual metric before tackling the other 2 metrics as I feel that they are all insync.
Champion on July 11, 2021
The idea of email design might make you think you need a web designer to help you create and design beautiful emails. And if you have someone to help you create the design, that’s great, but if you don’t, you aren’t out of luck. What's your #1 emai read more
93 upvotes
466 Replies
Member
July 12, 2021
Keep it clean and simple. But most importantly, keep the copy engaging and personal (if possible).
Champion on July 11, 2021
In order to build trust and further engage your audience, you need to send the right information at the right time. Keeping this in mind, what's your recommendation on a successful frequency for sending marketing emails? Please elaborate as to why read more
110 upvotes
473 Replies
Member
July 12, 2021
In order to build trust and engage my audience it is important to be upfront with them and let them the frequency they will be receiving emails. It i...read more
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