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Marta Lamothe

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MLamothe on July 19, 2021
Hello! I signed up for the Hubspot certification exam preparation but the link is not working. It was supposed to happen today 19 of July at 11:00 but the link it shows this: I would like to join.
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HubSpot Moderator
July 21, 2021
Hi @MLamothe , Thank you for reaching out to us! I apologize that the link was not working. Did you get a chance to get into this session or more
JorieMunroe on July 11, 2021
As marketers, we’re making important decisions on behalf of our company every day. We use our best judgment when making these decisions, and we also weave in data and metrics when we can. Which metrics do you currently use to track the performance read more
31 Replies
July 27, 2021
We look at the basics - sessions, revenue, etc. - monthly. But since we just launched a new site < a year ago, we're looking at traffic sources more
JorieMunroe on July 11, 2021
In order to convert more leads from your email marketing, you have to first get your readers to open your emails, and click through on them. This is why, as email marketers, we’re all but obsessed with our open rates and clickthrough rates -- becau read more
263 Replies
May 27, 2022
I have this habit of sending myself the email beforehand and judging it like I just received it. From there, I'll make changes to the style/content
JorieMunroe on July 11, 2021
As a social media marketer, it’s crucial you determine which platforms you’re going to share your content on. There’s not necessarily a right or wrong answer when it comes to which social channels your business should use — it’s more about the need read more
338 Replies
May 27, 2022
Facebook for some private groups and sometimes Reddit.
JorieMunroe on July 11, 2021
Buyer personas can be created through research, surveys, and interviews — all with a mix of customers, prospects, and those outside your contacts database who might align with your target audience. But like all data, even information you g read more
470 Replies
May 26, 2022
You should update on a quarterly basis.
JorieMunroe on July 11, 2021
Marketing campaigns are organized, strategized efforts to promote a specific company goal, such as raising awareness of a new product or capturing customer feedback. They typically aim to reach consumers in a variety of ways and involve a combinati read more
389 Replies
May 27, 2022
To continue learning and apply the concepts taught in these lessons, specifically around setting goals.
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