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LSystems
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Member since ‎Feb 8, 2021
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LSystems
Participant
January 08, 2022
Reply to What's an example of a lead nurturing campaign in action?
After you sign up for an app it's often that the company folds you into a nurture campaign to teach you how to use the app, highlight best practices,...read more
LSystems
Participant
January 08, 2022
Reply to How would you go about conducting an email experiment?
Firstly I would look to be sure the message is consistent with what a user initially sees (subject line & preview text) and what they see when th...read more
LSystems
Participant
January 08, 2022
Reply to What's one email metric you're working to improve?
Our open rates and click-through rates are pretty good. I want to start by measuring my ROI more on a variety of different email types. I think the c...read more
LSystems
Participant
January 08, 2022
Reply to What's your #1 email design tip?
Plenty of white space. If I find the email begins to feel congested, I know I'm writing too much or trying to cram too much into a single email. It a...read more
LSystems
Participant
January 08, 2022
Reply to What's the right frequency for sending emails?
I 100% percent agree here. We distribute our emails at different cadences based on the specific contact and where the fall in a handful of our differ...read more
LSystems
Participant
January 08, 2022
Reply to In your opinion, what's a successful layout for a high-performing email?
At our business, we know that nearly 50% (48% to be exact) of our customers/subscribers view our emails via a mobile device. Therefore we know to kee...read more
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