I'm an experienced business consultant and CRM specialist. I've successfully planned and implemented CRM projects for B2B, B2C, SaaS and eCommerce clients across a diverse range of industry verticals. I specialise in lead generation, lead nurturing and sales enablement. I work with marketing, sales and customer service teams to streamline and automate their processes to achieve the overall business objectives. Using a data-driven approach, I help brands understand their best fit prospects, improve their customer experience, generate new business, and retain and grow key accounts.