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DarrenTheThird
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Darren Howells

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DarrenTheThird on July 31, 2024
Chrome and Edge Email Client - What they are and why Chrome fluctuates
Historically, we usually see less than 5% or less opens on the Chrome 'email client'. However, recently, we've also seen the introduction of Microsoft Edge (around 15%) in our reporting. And we also see occassonal spikes on Chrome - where th read more
Reply Discussion Email Deliverability Marketing Marketing Email Professional Reports
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DarrenTheThird on July 30, 2024
Open Rates and Clicks have dropped significantly since March
In March, we were seeing ORs in late 20s, early 30s %. And getting click rates of nearly 4%. Today, we are sending emails and lucky to get over 10% OR or near 2% CR. It's the same type of content / offers which have been consistently popula read more
Reply Discussion Professional
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DarrenTheThird
Member
July 31, 2024
Thanks Pam. Just an FYI, I've been in email marketing for over 10 years, and in that time this is the most targeted / engaged list I've worked with...read more
Solved
DarrenTheThird on July 30, 2024
Open Rates and Clicks have dropped significantly since March
In March, we were seeing ORs in late 20s, early 30s %. And getting click rates of nearly 4%. Today, we are sending emails and lucky to get over 10% OR or near 2% CR. It's the same type of content / offers which have been consistently popula read more
Reply Discussion Professional
1 upvote
3 Replies
DarrenTheThird
Member
July 31, 2024
Thanks Pam. Just an FYI, I've been in email marketing for over 10 years, and in that time this is the most targeted / engaged list I've worked with...read more
DarrenTheThird on February 17, 2022
Incremental scoring
I'm surprised HubSpot doesn't enable incremental scoring - and the ability to reduce scores (e.g. based on lack of activity). Ideally, it would be good to score people each time they undertake a significant activity (e.g. form submission or webi read more
Reply Idea Workflows
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