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NGalbraith
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Nicholas Galbraith

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JorieMunroe on January 26, 2021
Welcome to the HubSpot Marketing Study Group!
Hey there! Welcome to the HubSpot Marketing Study Group. The purpose of this post is to walk you through the experience of getting started and how to get the most value out of this Study Group. If you have any specific questions or comments, please read more
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47 upvotes
226 Replies
NGalbraith
Participant
August 28, 2021
Hey there!
JorieMunroe on July 11, 2021
How often should you audit and update your buyer personas?
Buyer personas can be created through research, surveys, and interviews — all with a mix of customers, prospects, and those outside your contacts database who might align with your target audience. But like all data, even information you g read more
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205 upvotes
804 Replies
NGalbraith
Participant
August 28, 2021
How much of the updating is done through qual vs. quant data?
JorieMunroe on July 11, 2021
CTA Copywriting Tips
As a marketer, CTAs are relevant because they encourage your audience to take action on a marketing campaign. Below are a few examples of the types of CTAs you might use in marketing materials: Try for free. Nearly every company w read more
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184 upvotes
546 Replies
NGalbraith
Participant
August 28, 2021
Anybody have any success with the custim CTAs for B2C?
JorieMunroe on July 11, 2021
Pitfalls to Avoid When Creating Landing Pages
Creating and optimizing landing pages is a crucial step in your lead generation efforts. What's a common mistake I always see and try to avoid? Not having a second offer or CTA on the thank you page. It’s a smart move to keep your primary read more
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216 upvotes
537 Replies
NGalbraith
Participant
August 28, 2021
Any success from anyone doing healthcare patient acquisition or fundraising?
JorieMunroe on July 11, 2021
What makes a compelling blog post?
Blog posts enable you and your business to publish insights, thoughts, and stories on your website about any topic. They can help you boost brand awareness, credibility, conversions, and revenue. Most importantly, they can help you drive traffic to read more
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178 upvotes
741 Replies
NGalbraith
Participant
August 28, 2021
Relevance is key! Also readability.
JorieMunroe on July 11, 2021
How often do you clean your contacts database?
We’re in a data-driven era, where datasets are shared between marketing, sales, and customer service teams to increase organizational effectiveness and facilitate alignment. When you have high levels of inconsistent data, it’s not just one team tak read more
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206 upvotes
1600 Replies
NGalbraith
Participant
August 28, 2021
Not at all yet lol, just migrating
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