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IMedley
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Ian Medley

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rsheldon on June 22, 2021
SEO goal-setting and reporting
Reporting tells the story of what happened on your website to influence what you're going to do next. This all depends on your goals. Start by setting SMART goals and establishing KPIs for your website. Once you've determined your goals, w read more
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162 upvotes
706 Replies
IMedley
Participant
June 30, 2022
Full Site audit, increase organic traffic by 30% by end of 2022
rsheldon on June 22, 2021
How do you optimize your site for rich snippets?
The search landscape has changed dramatically over the past several years. One of the big changes is the introduction of rich results, sometimes referred to as rich snippets. They are visually enhanced search results that provide supplemental infor read more
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163 upvotes
890 Replies
IMedley
Participant
June 30, 2022
Always associate large content with images or videos
rsheldon on June 22, 2021
What topics do you want to be known for?
Establishing topical relevancy is key to creating excellent, search-worthy content. What topics do people search for that are related to your business? You want to show Google and other search engines that you are an authority in your field, and read more
Reply Discussion
203 upvotes
1371 Replies
IMedley
Participant
June 28, 2022
Smart! Good subtopics to focus on as well
rsheldon on June 22, 2021
What topics do you want to be known for?
Establishing topical relevancy is key to creating excellent, search-worthy content. What topics do people search for that are related to your business? You want to show Google and other search engines that you are an authority in your field, and read more
Reply Discussion
203 upvotes
1371 Replies
IMedley
Participant
June 28, 2022
Smart! Good subtopics to focus on as well
rsheldon on June 22, 2021
Defining your SEO goals
By setting goals and putting numbers to those goals, you'll be able to figure out whether your SEO efforts are actually paying off. Many businesses will simply say, "We want to rank #1 for this keyword," but that isn't quite enough. Keepin read more
Reply Discussion
759 upvotes
4560 Replies
IMedley
Participant
June 21, 2022
My goal is to bring 30% more traffic to our website over the next 6 months (End of 22) and start to establish higher quality backlinks, increasing ou...read more
JorieMunroe on July 11, 2021
What makes a compelling blog post?
Blog posts enable you and your business to publish insights, thoughts, and stories on your website about any topic. They can help you boost brand awareness, credibility, conversions, and revenue. Most importantly, they can help you drive traffic to read more
Reply Discussion
178 upvotes
741 Replies
IMedley
Participant
July 20, 2021
In my line of work, we solve IT business problems. We provide so much value to companies and we feel like our message isn't being heard. We want to ...read more
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