HubSpot Ideas

williamwright

Choose Email A/B Testing Winner by Attributed Revenue / Deals Influenced

A/B Testing Open Rates, and Click-Through Rates are great, however, I have some emails that outperform on Attributed Revenue and Deals Influenced. 

 

When choosing a winning metric for an A/B Test, Attributed Revenue or Deals Influenced would be more relevant. 

 

My current solution is to cancel the winning email, build a new list with exclusions, clone the email, and resend. 

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