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What’s the last marketing video you remember watching and what made it memorable?

CoreyChristian
Top Contributor | Diamond Partner
Top Contributor | Diamond Partner

A video can be an excellent tool for communication and promotion depending on how effective and engaging its content is. With this in mind, we’d love to hear your thoughts on what makes a video engaging. Please reply to this post and answer the below questions: 

 

  • What was the last marketing video you remember watching and what made it memorable?
  • Did the video help you take action? If so, what was it?

*To learn more about this, check out the How to Create a Successful Video Marketing Strategy lesson via HubSpot Academy. 

2,375 Replies 2,375
MResnick
Member

The last marketing video I remembered was a canva how to youtube video. What made it memorable was that is provided useful information on how to make a marketing video and add features to capture your audience. The video did not make me take action since it was a how-to video but I'll be more likely to use Canva in the future/. 

abderrahmanet
Member

The last video I watched is to buy hosting from from hostinger in youtube 

0 Upvotes
NDCao
Member
  • The most recent marketing video I viewed was the "Eatqual" campaign from India Mc Donalds. Eatqual, which combines the words "eat" and "equal," was created as a motivator for the disabled, especially one with an arm limitation, thanks to a little modification to packaging designs. What made it so memorable was the scene where a little boy tried to perform daily tasks while imitating disabled persons because he was curious about how tough it was for them to carry out regular activities.
  • I was convinced by the film that Mc Donald's is more than just a fast food company; they also care about their customers, and I am willing to support them in their upcoming campaign.
thescripter2001
Member

Last video that included marketing was a story on the NBA app promoting the future match of lakers vs warriors. I watch and like basketball so it atracted me. It was memorable for me because I wanted to see the result and because I wanted my team to win. The way they make it also helps: they show you the uniforms the players are going to play, the best player of each team, where are they going to play and you can also see how many points each playre has, maybe even predict who is going to win. It's ery analitical yet unpredictable at the same time. But I think that's what selling it.

ReneBehaav
Participant

A bit of an older one, but it's definitely worth a mention: 'Johnnie Walker - The Man Who Walked Around The World'. A one shot in six minutes that tells the story behind the brand. Amazing watch. 

0 Upvotes
NHerreraIB
Member

The las video I watch, was about the anniversary of the Frappuccino of Starbucks, and what made ir memorable was the part that they did like the "is it real or is it cake" with grande frappuccino and the said they are going to have all the grande Frappuccinos in $50 pesos this March 9th and 10th. 

 

Si it made me take action in the way that I now want one and it is very likely that i will get one.

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IrynaNakonechna
Participant

The last video that I remember was about small business ... It was succesfull stoty about small agro farm in smaii viledge. Founder aii time jocking ... it was interstion and not like usualy story 

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vincc231210
Member

RC Cola from my country Ph. It was definitely unforgettable and memorable.

0 Upvotes
GTilden
Member

The last marketing video I watched was probably a tik tok promoting a clothing brand. 

0 Upvotes
RGorumba
Member

A Commercial Ad for a Softdrink. it's memorable in a negative way because it is creepy. it tried to be funny like some Japanese commercial. The scene started as drama but slowly the dark secrets of the characters are revealed, like having distorted and abnormal body parts. Though I get the analogy it presents I still find it disturbing.

 

I'm not too fond of the video, but I will continue supporting the brand because I like the product.

0 Upvotes
MJackson6
Member

I was looking for a hoodie seller on social media and the algorithm began suggesting handles by showing their content. This particular one advertised hoddies in different colours, styles, and accentuated the qualities which were really good. So I clicked to see more and eventually ordered a customized unit.

0 Upvotes
APerera0
Participant

It was fly emirates, video on safety measures. It was the most intersting, and informative video i have seen.

0 Upvotes
HAndarlinsyah
Participant

Poptoons Tv and Superbowl, they are all amazing

0 Upvotes
IDeCecco
Participant

From the super bowl, I remember the breaking bad pop corners commercial .

0 Upvotes
ALew
Member

The last marketing video I watched was in a marketing lecture. It was the Pepsi World Peace commercial. It was memorable because Pepsi took the wrong approach to tackle this problem and it just seemed like they were virtual signaling and simplifying the problem of protests. 

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AM48
Member

It was the Oreo commercial, Blackpink was in it so it is really memorable for me. And the action I took was to bought to products

 

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TRandolph
Member

It was a face two-prong roller that uses electric current to sculpt your face. I can't remember the name of the product. 

0 Upvotes
Kkrishnakumar
Participant

Nike , just do it!!

0 Upvotes
ARhoda
Member

I watched a Tiktok video about Zara models. It showcased how unique they pose for their pictures. Led me to search about zara products. 

0 Upvotes
DFerullo
Member

It was an adult swaddle blanket I saw online last night.  It was memorable because it showed various ways to relax and sleep better and touted the benefits of better sleep to the day.  The call to action was an Order Now button and I did not but I did send share the video to a friend with sleep issues.

0 Upvotes
Naveenleo
Participant

The last marketing video I remember watching was a commercial for the new Apple AirPods Pro. What made it memorable was the way it highlighted the features of the product in a fun and creative way. The commercial featured a group of people dancing and singing to a catchy song while wearing the AirPods Pro. The visuals were vibrant and the music was upbeat, making it an enjoyable and memorable experience.

0 Upvotes