What’s the last marketing video you remember watching and what made it memorable?

[CoreyChristian]

A video can be an excellent tool for communication and promotion depending on how effective and engaging its content is. With this in mind, we’d love to hear your thoughts on what makes a video engaging. Please reply to this post and answer the below questions: 

• What was the last marketing video you remember watching and what made it memorable?
• Did the video help you take action? If so, what was it?

*To learn more about this, check out the How to Create a Successful Video Marketing Strategy lesson via HubSpot Academy. 

[LSelman]

The last marketing video I remember watching was about a Chick-fil-A employee that helped an old lady change her tire. It was memorable because the employee went out of his way to help the customer. 

[AtomSeven]

citizen Kane

[Davewren1]

The last video that I remember watching was a video for the Meepo hurricane, it's an electric skateboard brand and model. The scenery and the fluid transitions between terrain was remarkable, the unsaid promise of of an adventure was conveyed very well. 

 After watching the video I immediately clicked to go to the site and look at the inventory and specs of each of their products. 

[Elvi]

The last video was a webinar about Instagram, and it was memorable because it has tips that everyone can use so it has value for me.

[AAkinwale]

The last memorable video I saw was from Pangea.ai. I was applying to the company when I saw the intro video. It explored technology, the trajectory or its growth, and how they can help with web, software, and app development.

It was amazing to see how they used robots to explain how their services work. They're in the software and web development industry. The video was relatable.

[Lane_Teñoso]

The last marketing video that I've watched was the Apple new IPhone product. I think it is memorable in a way that it connects to their consumers through stories that everyone can relate to.

Yes, I think that the video help me to take action because it was really inspiring. I'm also planning to make videos that tell stories and use it as a marketing tool.

[Amaraessence]

I can't really remember right now, but I saw a McKensy video earlier today and it was very educative, although I didn't take any additional action beyond visiting their YouTube page to complete watching the video. However, I agree that videos are powerful marketing tools. 

[MUzair9]

I loved how Coursera learning does its marketing by leveraging the best learning guides and courses for the students. 

Yes, the video helped me take action and find the best course of my interest.

[CCooper84]

i WATCHED A YOUTUBE VIDEO ABOUT BRAND IDENITTY DESIGN AND THE CALL TO ACTION LED ME TO A COMPANY CALLED TAILORBRAND'S.Christopher Michael Cooper 38 

[LNeale]

My last company created an anniversary video after the business celebrated their 100 year milestone.  This video focused on the company's history, mission, values, and community impact over the last 100 years.

[NAyshaajda]

A marketing video in youtude about the shopping site 'myntra'

It was actually really good, they made a very catchy song, which is stuck in my mind all the time. 

[Artess]

The last marketing video I remember was awful. It was from my lokal bank about a daughter who wanted to buy a house. Her father helped her set up a long-term financial plan after she expressed frustration that "everyone" was buying houses, but she couldn't because it was too expensive. 
It actually provoked me, because all the planning in the world won't help a potential buyer right now. 15% upfront in a insanely overpriced market has actually caused young people to opt-out or get property surety from their parents, or having to rely solely on potential inheritance. Not to mention the financially set elders who bought all the houses after the pandemic, because they realised they were bored in simple apartments, and the pandemic emphasized the need for space and hobbies. They squeeze the young out of the market. I don't feel the bank addressed the pain points of a young buyer today. That's why I remembered the video. 

[smegede]

A youtube ad for Vrbo, they're everywhere! I did not take action as I'm not looking to travel right now. It does keep it top of mind.

[SJaiswal2]

The last video I watched that I remember is the Apple Phone video ad. where the phone was ringing on a table and because of its vibration it fell down and for the first time when I watched that I felt like "Opps the phone is gone" but suddenly in the ad., a message appeared that Relax its iPhone and then a big relaxed smile has come to the face. From this ad video, I have learned that by a good design video ad you can attract and engage your customers.

And yes that video ad for an iPhone mobile helps me because next time when I'll plan to buy a new phone I'll surely look for an iPhone. 

[Faridat]

It was a delightful video involving older customers created by a savings and investments platform looking to attract new users.

[Meldant]

I'd say it's apple's video about iPhone. They really know their audience's problem and answer it in the most simple and easiest way for me to understand 

[00450]

to be honest nothing would be long lasting in my mind :)))  

[GIdoko]

The last marketing video I can remember was a video posted on YouTube, it was a channel that explained how they could use their influence to create more awareness for business owners and brand owners.

 It was a memorable video, the video quality was good and it was less than 30sec but captured all that their brand had to offer

I took an action and what was required was to subscribe to their channel and I did.

[yannisv]

It was a video about the latest Mac Mini from Apple

[Comfort_]

What’s the last marketing video you remember watching and what made it memorable?

The last marketing video I remembered watching was a video by a network provider.

It featured a woman who was invisible to everyone. She tried getting people's attention but no one noticed she was around. At home, her husband didn't see her. At the office, her colleagues didn't notice her. She became frustrated and tired.

After she started using the services of that network provider, she became visible to her husband, colleagues and others. This made her happy again.

What made it memorable was how the marketing video painted a picture of loneliness and irrelevance without them. 

[JWong48]

A son helps his mom, who seemed like a single mom. It's memorable because the storyline was so touching and moving, to a point that I was still thinking abt it after a bunch of other tv commercials.