A video can be an excellent tool for communication and promotion depending on how effective and engaging its content is. With this in mind, we’d love to hear your thoughts on what makes a video engaging. Please reply to this post and answer the below questions:
What was the last marketing video you remember watching and what made it memorable?
Did the video help you take action? If so, what was it?
I remember watching the marketing Christmas videos made by John Lewis for some years in a row. It was really emotional, the music, very realistic, told a story and I'm definitely ordering a Christmas gift from John Lewis gift store this Christmas
It wasn't the last, but it comes to my mind the video Wes Anderson made for Stella Artois. I love cinema and I loved the fact of including such a particular filmmaker for this company, and I enjoyed the result, it was very sophisticated and artistic.
Zomato. It was 5-7 sec video saw on youtube during lunch time. It was simple, just scene of some food and at end it saw full page brand logo. music was simple. I often saw that but now I noticed that it was meaningful ad.
Repitition of short burst videos like this is an excellent example of how a video can be meaningful. YouTube's algorithym will play the same ad's for you on certain channels because it knows the first few times may be a miss. Great example, thank you for sharing!
The last video marketing I watched was a social campaign of Youtube Canada. These videos inspired me about content creators who rely on Youtube for their financial independence.
What was the last marketing video you remember watching and what made it memorable? The last video I watched was a motivational video 10 Best Social Media Marketing Video Templates Did the video help you take action? If so, what was it? I'm eager to learn a lot of new things and be able to apply it in the future
the last marketing video I watched was a footwear branding video on an eCommerce platform where it was briefed about the process of manufacturing the slippers and shoes from recycled plastics and how comfy they will be for users.... just came to my mind
What was the last marketing video you remember watching and what made it memorable? The last video I watched was a motivational video from Ben Lionell Scott about pain, change, and taking control of your life. Did the video help you take action? If so, what was it? The video helped me to keep persevering and pushing through to finish this course.
The last marketing video I watched was for a local women's boutique. It was fun, engaging and didn't push the product but definitely made me take notice. I took action by going to their actual website to browse through their fall line.
A P&G video "Mothers day"....it was a successful emotional campaing showing the P&G values and how their products help mothers to have a quality time with their kids.
The last marketing video I saw was by the Italian food bloggers Elefanteveg. They were showing the kitchen in their new studio and cooked a meal. It was a nice video that strengthened their mission of cooking vegan dishes that are easy and colorful to make. They made me experiment more while cooking
The last marketing ad I saw was for a sugary breakfast cereal that including a captain flying through space and claiming a breakfast cereal rice-crispy as his bounty.
