Video Marketing

CoreyChristian
Top Contributor | Diamond Partner
Top Contributor | Diamond Partner

What’s the last marketing video you remember watching and what made it memorable?

A video can be an excellent tool for communication and promotion depending on how effective and engaging its content is. With this in mind, we’d love to hear your thoughts on what makes a video engaging. Please reply to this post and answer the below questions: 

 

  • What was the last marketing video you remember watching and what made it memorable?
  • Did the video help you take action? If so, what was it?

*To learn more about this, check out the How to Create a Successful Video Marketing Strategy lesson via HubSpot Academy. 

2,367 Replies 2,367
Sinchana_S
Participant

What’s the last marketing video you remember watching and what made it memorable?

I remember a Cred ad featuring Rahul Dravid as the 'Indiranagar ka Gunda'. As a native Bangalorean and hard core cricket fan, this combination hit the right spot of my heart. It was so unexpected to see someone like him lose calm in such a hilarious way. That contrast also made this video content unforgettable.

Kay_M
Member

What’s the last marketing video you remember watching and what made it memorable?

The last marketing video I watched which left deep impact on me is a wheat flour brand. They created a point of having ordinary home-cooked meals vs. fast foods in different set-ups, like office, park picnic etc. and created a nostalgia through their product and emotion attached to that.

12_Aynadis11
Member

What’s the last marketing video you remember watching and what made it memorable?

 Here HubSpot academy about marketing that is memorable because of am used for learning and it was engageable

0 Upvotes
YMorjene
Member

What’s the last marketing video you remember watching and what made it memorable?

The last marketing video I watched is about a photoshop software, it was very engaging and memoriable because in it the marketing team presented the exceptional new features of the app using the tools of their software, it was a smart move. I think what makes the marketing video special and memorable is the novelty that you are going to add (new ideas or features) and of course to present it in a catchy way.

0 Upvotes
ayush007
Member

What’s the last marketing video you remember watching and what made it memorable?

last marketing video i seen about t-shirt called layers. they use  their social media power to make there t-shirt brand popler . it's not bad beacuse i think if you have a resource, you should use them.

0 Upvotes
chighsmith
Community Manager
Community Manager

What’s the last marketing video you remember watching and what made it memorable?

Hi @ayush007,

Welcome to the Community! I love your take on this.

I've sent you a DM should you need any personalized assistance as you ramp up in our Community space. Otherwise, please feel free to explore and interact with our Community members as you see fit!
 

Cassie, Community Manager





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0 Upvotes
FrancheskaO
Participant

What’s the last marketing video you remember watching and what made it memorable?

Taylor swift launching her latest album The Life of the Showgirl on a podcast of her boyfriend's brother New Heights. She also include her boyfriend, Travis Kelsey, in her podcast. Such a unique way to launch an album. Taylor has always been known for witty and unique marketing strategy. I suggest you launch a course studying Taylor Swift's marketing strategy.

MGauvin1
Participant

What’s the last marketing video you remember watching and what made it memorable?

The last marketing video I watched was for music artist Tyler, the Creator's video for the song 'Stop Playing With Me.'  What stood out to me was the exceptional music production, which made me want to dance. Additionally, the art direction was visually striking, leaving me eager to check out more of the full album.

0 Upvotes
ABhattacharya8
Member

What’s the last marketing video you remember watching and what made it memorable?

The last marketing video I remember watching was an Apple product launch video for the latest MacBook Air.

What made it memorable was the combination of sleek visuals, dynamic editing, and clear storytelling. They didn’t just list features — they demonstrated how each feature could fit into a real person’s life. The background music and pacing built excitement, while the clean animations made complex tech specs easy to understand.

Did the video help me take action? Yes — it made me visit Apple’s website to compare the new MacBook Air to my current laptop and seriously consider upgrading.

skmuzammil
Member

What’s the last marketing video you remember watching and what made it memorable?

last marketing video I remember watching was a SUBHAN BAKERY Ramadan campaign ad.
It was memorable because of its emotional storytelling, showing moments of family unity, kindness to strangers, and the joy of sharing a  ROATS at Iftar. The visuals were vibrant, the background music evoked warmth, and the message was culturally relatable, which made it stick in my mind.

BWiley2
Member

What’s the last marketing video you remember watching and what made it memorable?

THe last video marketing i watched was fenty. what made it memorable was the illuminating backgrounds , settings, outfit and advertisement of all product fenty and savage x fenty. it was also memorable because they showed all shape and size ages and both **bleep** representing the brand to show it not just for one but for all. i defenitly went and bought things i know i did not need but wanted due to the advertising of material 

VThakur85
Member

What’s the last marketing video you remember watching and what made it memorable?

The last marketing video I remember watching was Nike’s “You Can’t Stop Us” campaign. What made it memorable was the seamless split-screen editing—it perfectly matched two different sports scenes into one motion, showing unity and resilience.

 

It didn’t make me buy anything immediately, but it definitely inspired me to think about how storytelling and visuals can create an emotional connection that sticks long after the video ends.

0 Upvotes
PCASH
Member

What’s the last marketing video you remember watching and what made it memorable?

The last ad I remember was a Nike commercial. What made it special was how it showed real people pushing through tough times in sports, with uplifting music and their famous "Just Do It" message. It didn't try too hard to sell anything - instead, it made me feel motivated by showing ordinary people doing extraordinary things.

Did I buy something right after watching? No, but the ad stayed in my mind. Later when I went to buy sports shoes, I automatically thought of Nike first because that ad had created a good impression.

What makes ads work? They should touch your heart - make you laugh, feel inspired or remember something happy. The best ads don't just talk about products, they tell stories we connect with. That's why we remember them and the brands behind them.

ADubey87
Participant

What’s the last marketing video you remember watching and what made it memorable?

The last video that I saw was on YouTube by Bigbasket, quick delivery e-commerce app. The thing that was special about it is the ad was done by 2 Bollywood celebrities who are sisters like real sisters and like they are pretty funny , witty that's specialty interested  and related to whatever advertising. I did placed an order after that tho it was needed 

Arzu-Goyushova
Member

What’s the last marketing video you remember watching and what made it memorable?

I don’t remember the last one, but my personal favorites are Duolingo videos and some car brand videos. One car ad really stayed with me — it showed a vehicle stripped of mirrors, windshields, and indicators. (I can't remember the details) Only at the end did they explain that all those safety features were invented by women, and without them, that car would offer no safety protections. It was a powerful testament to how women shaped automotive safety.

JMcIntosh58
Member

What’s the last marketing video you remember watching and what made it memorable?

Botbuilders Jeff Leik interviewed a bot in human form

0 Upvotes
CAMPOS28
Member

What’s the last marketing video you remember watching and what made it memorable?

The last marketing video I watched was a TedTalk by a  man named Simon Sinek. What made the video memorable was that he was able to come up with captivating annecdotes and a generalization that applied to me. His speech was specfic, focused, and provided a specfic solution. 

0 Upvotes
Sera_983
Participant

What’s the last marketing video you remember watching and what made it memorable?

The last video marketing strategy that i really found memorable was an e-book ad from instagram, they explained what they were offering in a coherent manner in the span of sixty seconds. What i found really excited enough to purchase it were the visuals they used because design and visuals make it more appealing for someone who was having second thoughts and the comments were very positive. I even took their short webinar which was very insightful. 

0 Upvotes
Shankar1996
Member

What’s the last marketing video you remember watching and what made it memorable?

Sneak Energy Drink Video. Looks like nostologic feel and a fusion technic.

0 Upvotes
amynewton
Member

What’s the last marketing video you remember watching and what made it memorable?

- A video on Instagram from a fine jewelry brand on engagement rings, but what made it memorable was that they asked you to guess the carat weight

- I did not take action however, it did prompt me to look at the comments because of the fun guessing element of the video

0 Upvotes
JaredMSewell
Contributor

What’s the last marketing video you remember watching and what made it memorable?

The last marketing video I remember seeing was from Jaguar, the luxury car manufacturer. I remember it because it was so terrible. It made me despise a car company I had always respected because it didn't even show the iconic image of a Jaguar vehicle. It just followed a group of obnoxiously hyper-woke models through a commercial that was as insulting as it was annoying. The video made me instantly decide that I would never buy a Jaguar vehicle under any circumstances.

0 Upvotes