A video can be an excellent tool for communication and promotion depending on how effective and engaging its content is. With this in mind, we’d love to hear your thoughts on what makes a video engaging. Please reply to this post and answer the below questions:
What was the last marketing video you remember watching and what made it memorable?
Did the video help you take action? If so, what was it?
Its a ancient language course video. I liked the video because I wanted a good resource to learn the lanaguage and it gave me enough information to understand the content was good enough before I committed.
Last video i saw was of LENSKART . It was for a specs which had every details in it and various designs colors and that video litrally made me purchase it .
I am excited to share the last Marketing video which I watched just few minutes before resuming to my course was Ishan Sharma who is an amazing YouTube content creator specifically know for AI tools and it's uses to start online business. I am grateful to him because him I enrolled back to HubSpot as he mentioned if youe are trying to enhance your marketing skills search of various online courses such HubSpot Academy and maximise more information which you can later use for your business.
Watched a video of a cloth brand who saved a girl whose cloth(which she needed for a party) got burnt and they came around to deliver the clothes within minutes
It's a bit like shooting fish in a barrel, but the last video (or videos) I can remember being truly impressed by are from Apple. Of course, the production values are incredible because Apple has (literally) all of the money.
But for me what makes them amazing is that they often tell a story. The Apple for work videos are incredible, showing a team doing every kind of work more efficiently and easier with Apple products. But because of the story, even though the video is long, you want to stay around until the end.
The last marketing video I watched was from the Nivea line. Showing her Thier cream solution is applicable for dark skin ladies and showing a dark skinned lady applying Nivea on her skin, smiling brightly, beautifully and with a glowing skin.
The lastest marketing video i watched was a video on tiktok about a cream for babies, and the thing that was memorable of it was the song because it remembered me of my childhood and it's a song that evey mom sings for her child to sleep
The last marketing video I saw was the Tinder 'you up' campaign video. The song they used were old hindi song and their concept of gen z trying various styles of love which is a challenge to Indian love perception made me love it. I saw it to create an ad hence I used it as an inspiration.
The last video I watched was on engagement level, I wanted to register for cause online and I wasn't so sure about it, we had a webinar where to coach broke down all we are going to be learning and gave testimonies of previous set who had purchased the course and their results. I ended up taking actions by buying it too
The last marketing video that was most memorable for me was the most recent ad for the AirPods 4 Active Noise Cancellation. Pedro Pascal did a fantastic job evoking raw, real emotion throughout the whole 5 minutes. Within the next week, I purchased a new pair of Airpods.
"The last marketing video I remember watching was a HubSpot explainer video about inbound marketing. It was memorable because it used simple visuals, a clear voiceover, and real-life examples that made a complex topic easy to understand. The storytelling and smooth animation kept me engaged the whole time."
The last marketing video I remember watching was from Dove’s “Real Beauty Sketches” campaign.
What made it so memorable was how emotionally powerful it was. It wasn’t just promoting a product — it shared a relatable message about self-image and perception. The storytelling felt authentic and made me pause and reflect.
Yes, the video inspired me to take action — it made me want to share it with my friends and sparked a conversation about self-confidence. That kind of emotional connection is what makes marketing videos truly impactful.
The last marketing video I saw was an ad on YouTube, but I tend to skip those unfortunately. Mid-video ads are something I always skip. However, the last one I watched fully wasn't even technically a marketing video, it was someone on TikTok with no affiliation with the brand but they were using the product. Someone in the comments asked what it was, and that made me look into the product.
the last marketing video i watched was a video on tiktok about a cream for babies, and the thing that was memorable of it was the song because it remembered me of my childhood and it's a song that evey mom sings for her child to sleep