The most effective content marketers are ones who are curious and continuously look for opportunities to grow. Keeping this in mind, what's one question you have to either get started with video marketing or to improve your current efforts?
If you see a question you can help answer, then please join the conversation!
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What suggestions or recommendations do you have for introverts, like myself, who tend to shy away from the camera. I'd like to build my confidence in front of the camera.
Yes @AGouk. Long enough to capture the attention of the viewer. This could be a quick video that's 30 seconds to 1 minute. Or it could be longer for a more detailed video. Just make sure to keep it engaging. If the video starts to lull, then people might not finish it.
Great question @WSoo. I recommend starting with content that you have that's doing well. For example, if you have a blog post that performs well on your site, consider how you can repurpose that blog post into a video. Hope that helps!
The success of video marketing depends on creating a quality video, and my question is - where can I find quality stock images and videos to be integrated into the video?
Given the increased popularity of informal-style video content such as vlogging, isn't it possible that expensive equipment and microphones are not necessarily must-haves to ensure higher levels of success in video marketing and that your phone is a good enough starting point, as long as you are attentive to and informed about pleasing products shots etc.
Definitely, @NLobad! You don't need to spend a lot on equipment to have an effective video. It's really about the contents of the video and looking for ways to improve the experience over time.
@DMullen it depends on the purpose of the video. Sometimes vibrant colors could work. It really matters about the context of the video. Any chance you can share an example of what you're thinking?
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