How do you use YouTube as part of your marketing strategy?

[CoreyChristian]

YouTube is a powerful video platform and search engine (in fact, the second largest search engine just beneath its parent, Google). With its popularity and reach, we’d love to learn how you use YouTube as part of your marketing strategy. Please reply to this post and answer the questions below: 

1. How are you using YouTube as part of your marketing strategy?
2. Is there something you’d like to utilize better with the platform to optimize these efforts?

*To learn more about this, check out the YouTube Strategy: Making the Most of YouTube's Platform and Algorithm lesson via HubSpot Academy. 

[jhall325]

I intend to use YouTube to successfully promote my art and animation. So I can easily tell stories. to improve this I should create a plan for my animations and add more key words to the titles. This can bring more awareness and watch time for my videos 

[Pwave]

1. I intend to use YouTube to create awareness for the global products I plan to market. Firstly I want to get as much information/knowledge from the training and the community to help me fine-tune my strategies to win.

2. I will create a synergy between my YouTube channel and social media handles to effectively drive sales on the various products.

[Ladelives]

By understanding the algorithm first creating a content with the right keywords I can use my content to tell stories about my brand and keep audience curious

2.since I spend most of my watch time in shorts I'd utilize the effects of YouTube shorts section as it serves as a pathway for curiosity to the main content and it'll helps make my brand more human like and get engaging audience who is interested in my content and want to learn more about my brand 

[RJames14]

As a mobile beauty therapist, I'll be leveraging YouTube to enhance brand visibility and cultivate an audience.

[NHashmi6]

I am a new channel operator at youtube and am operating a funlovibg channel of meme mixture. My intial goal is to engage my subscribers so that my subscribers increase and also watchtime. I keep track of the comments and also touch my viewers through facebook

[MeLampkin55]

Greetings.  I have been a fan of YouTube for many years, and am seeking to use the platform to create informative content for people over the age of 60 years

[BEchavez]

1. I used Youtube to gain more knowledge about the passion Im working.

2. Looking forward to know more about the AI tools to improve the efficacy of marketing.

[KiranMG99]

1. I use YouTube to learn and grow about Marketing Strategies

2. Would also like to learn more about the AI tools used make marketing much effective

[Digitaluxe]

I must say these days we've been focusing on shorts 

[GRaj2]

I am learning 

[SKp6]

Yes

[KGil]

I am still learning so far just being myself and sharing what I do like going to school, dining out and trying new things ariel silk and such. 

[GQuintini]

I still haven't use it. But learning to use in the future

[RSantiago7]

1. For me, I mostly do most of my YouTube activity for fun, I make videos, and all sorts of content to entertain people, whether it be gaming videos, reaction videos, animated videos, or even blogs.

2. The only thing I would like to utilize better with YouTube is my gameplay videos, I could really use some kind of face camera, so that way I could give off some commentary when playing video games.

[Que]

I am currently sharing videos about my life and things I like doing such as cooking and baking, I sometimes create videos based on the viewer's suggestions as well as the content of things I would like to see. I need to work more on SEO in order to have my content show up in search rankings

[RProthero]

1. Currently we aren't strategically thinking about the content being placed on YouTube. Right now we are using it to house a lot of User Stories. Hoping we can really position our channel around higher quality conversations around our Users / Persona's.

2. SEO and process around developing a better upload plan for SEO and YouTube viewers.

[TimothyKhakina]

Not yet. Still missing many pieces of video marketing in my knowledge bank.

[VICTORIOUS]

Well, I believe that potential clients and customers are on the video platform, so as a stretegie I would post more ads on the platform that can get customers to want what we offer.

I would love to utilize the view velocity.

[RuRuPyon]

1. I would like to use YouTube as an Informative/review platform.
2. I am not sure yet.

[JTudor8]

Currently I'm using YouTube to help push some affiliate marketing while trying to build the channel for monetization using current events focused on financial education like choice stocks and credit education.

Even with VidIQ I feel like I don't understand how to use SEO or optimize a video for results.

[Jsingh2]

Marketing clothes at decided time on utube