buyer persona

[Ardiansyah]

hello my name is ardian, i am from indonesia i will be running a brand clothing business, i have not made a business plan and i am confused about the question to interview my prospective buyer the purpose of interviewing my prospective buyer to find out clearly what my prospective buyer looks like can anyone provide my suggestions, ideas for questions interviewing my prospective buyers, thank you i hope i get some help.

[karstenkoehler · Accepted solution]

Hi @Ardiansyah,

You can find some common buyer persona interview questions in this HubSpot blog post: https://blog.hubspot.com/marketing/buyer-persona-questions

Depending on your product and industry, you might want to add some questions specifically about those as well.

The blog posts by IMPACT+ and Simple Strat might also help.

For some general information, this is another great blog post on how to create detailed buyer personas, including these buyer persona templates.

Hope this helps!