Tips, Tricks & Best Practices

MRagosta
Participant

Customer Journey

Hello Hubspot Community,

I am trying to create a data-driven customer journey in order to understand how much marketing affects revenue and how much sales affects sales. I would like to define various customer journey steps (the customer does this first, then this, then this) and then understand the real success rate, all based on hard data. I want to analyse both marketing and sales activityI have Huibspot and Google Analytics at my disposal. Do you have any advice for me?

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PamCotton
Community Manager
Community Manager

Customer Journey

Hello @MRagosta, thank you for posting in our Community!

 

I would like to add our top experts to this conversation @CAnderson716 @coreysmith any recommendation for @MRagosta?

 

Thank you,

Pam

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