Connect registrations from a Hubspot form to Marketing Events

[DSmith72]

Greetings!

We are close to using Hubspot forms for all registrations for our events that we run (both virtual and in person).  People pay directly through Hubspot when they register.

I would like those people to automatically be added to a Marketing Event as Registered.  How would you recommend that I do this?  I know I could download the form information, and then re-upload it back in to Hubspot, but there must be a native way to connect them in the same system.

Thank you for any help you can provide!

Don

[ScottMorrissey]

Wondering if this feature is due to implemented? As it would be helpful to be able to create forms for marketing events which lead to direct registrations on a marketing event. Having to use a third party to get two HubSpot components to work together seems very unintuitive. 

[PamCotton]

Hey @DSmith72, thank you for posting in our Community!

To automatically add HubSpot form registrants to a Marketing Event, you can use a workflow. Create a workflow triggered by form submissions, and use the "Add to Marketing Event" action to associate registrants with the event as "Registered.". This is currently not native to HubSpot but allows integrations with third-party event platforms like Eventbrite or Zoom, but the direct automation of associating form registrants with a marketing event using a HubSpot workflow typically requires a custom integration or API setup after this, eliminates the need for manual data uploads and keeps everything synced within HubSpot.

I hope this helps,

Pam

[Bob2245]

@dsmith @CodyN 

The action Pam is referring to is an action that's provided by this HubSpot marketplace app, which seems like it does what you need, but although it's HubSpot certified, it's provided and built by a third party, not by HubSpot itself. They probably run the required API calls to perform this action through their own servers, hence the price.

HubSpot does not support a workflow action like this natively, funnily enough. I really don't understand why as it seems like such a no-brainer and easy follow-up to a registration form. If I was to go all native without API or development, I'd have to take my form submissions and register them to my Marketing Event manually, either one by one through the interface, or export them and then re-import them as event attendees.

[DSmith72]

Pam, 

Thank you for your reply!  As I am setting this up, it is trying to make me log in and pay for Marketing Event Management, which is an additional $30 per month.  Is there a workaround for this?  Thank you for your help so far!

Don

[CodyN]

Does this action still exist? I don't see it anywhere and would be VERY helpful.