Best sales channels on the US?

[PaoloPinoargote]

Which social media or channes can I use to improve sales on the US? Are there popular sites that I should register on the area of Florida? I'm having a very difficult time to reach buyers using only facebook and Instagram.

[TomM2 · Accepted solution]

Hey @PaoloPinoargote it's really down to your target audience and market. This can vary wildly depending on your product/ideal customer. What I'd probably do is work on your buyer personas and create your ideal customer profiles. 

These will help you develop stories for your buyers and figure out what makes them tick. From there you can see more where they get their information from and where they interact with most. There's no real right or wrong answer, but when you know your potential customers you'll have a much better insight into where they hang out.