Best Practice for Managing Recurring Deals in Pipeline

[ozgesilla]

We store contract terms for our won deals, and when the term ends, we plan to use a workflow to automatically create a new deal in the pipeline for accurate calculations. Do you think this is the right approach? How do you manage recurring customers in your pipeline?

[minecraft21]

Using a workflow to automatically create new deals sounds like a smart approach for maintaining accuracy and keeping things streamlined. For recurring customers, it’s also helpful to track renewal dates Minecraft and key milestones to ensure nothing falls through the cracks. Setting reminders within the CRM can help stay ahead of contract renewals.

[Markestac · Accepted solution]

Hi @ozgesilla,

• Managing Recurring Deals in HubSpot
  • To automate recurring deals in HubSpot, set up a deal-based workflow that triggers when a contract nears its end date. Use custom deal properties (e.g., contract dates, renewal status, recurring revenue) for accurate tracking. The workflow should automatically create a renewal deal, carry over key details, and update the original deal’s status. 
  • You can also refer to this knowledge base article on Automated Tasks on Deal Stages: https://community.hubspot.com/t5/Releases-and-Updates/Now-Live-Automated-Tasks-on-Deal-Stages/ba-p/4... 
  • For better visibility, leverage custom reports and dashboards to track recurring revenue and renewal rates. Notify the sales team of new deals and set up workflows to manage cancellations. If handling predictable recurring revenue, consider using HubSpot Payments or integrating with Stripe, Chargebee, or Recurly.
• Key Takeaway: Structured workflows, custom properties, and reporting enhance deal tracking and revenue forecasting.