I am trying to implement A/B testings in automatic workflows but I can't find the option. So I created multiple workflows with different variables but it takes time and there is a possibility of errors in the workflows.
Workflows themseleves dont support A/B testing. But now, since a recent-ish update, you can include emails with A/B tests within workflows - allowing the workflow to enroll contacts at the right time but testing variations of the emails they receive.
Workflows themseleves dont support A/B testing. But now, since a recent-ish update, you can include emails with A/B tests within workflows - allowing the workflow to enroll contacts at the right time but testing variations of the emails they receive.