Do video posts via Hubspot have less reach?

JuWa · ‎Jun 5, 2025

Hi,

So, I've been reading about the very volatile LinkedIn algorithm changes a lot and one of the big things is that LinkedIn punishes external content a lot (e.g. YouTube videos get 40% less reach).

How does the video post work with Hubspot? Is it still uploaded on LinkedIn or is it embedded and are there any noticeable penalties regarding reach when posting through Hubspot?

I'd love to use Hubspot for all LinkedIn posts but of course 40% less reach is quite the whammy.

Jaycee_Lewis · ‎Jun 5, 2025

Hi, @JuWa 👋 HubSpot uses LinkedIn's APIs to create and publish your posts. This means your video will be treated like a LinkedIn-native post and upload. The penalty concern you mentioned is definitely valid, and doesn't apply in this case. It would be a factor if you added your video as a link from YouTube, for example.

Have fun creating! — Jaycee

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View solution in original post

Jaycee_Lewis · ‎Jun 5, 2025

Hi, @JuWa 👋 HubSpot uses LinkedIn's APIs to create and publish your posts. This means your video will be treated like a LinkedIn-native post and upload. The penalty concern you mentioned is definitely valid, and doesn't apply in this case. It would be a factor if you added your video as a link from YouTube, for example.

Have fun creating! — Jaycee

HubSpot’s AI-powered customer agent resolves up to 50% of customer queries instantly, with some customers reaching up to 90% resolution rates.

Learn More.

Did you know that the Community is available in other languages?
Join regional conversations by changing your language settings !

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