Social Media

kvlschaefer
Community Manager
Community Manager

How To Improve Your Social Media Content Strategy

Do you want to share content with your audience that will spark a conversation or an interaction? Are you looking for ways to refine your content strategy on social media? 

 

Red Website Design recently shared recommendations on how to improve your social media content strategy and generate results like a pro. 

 

Here are our main takeaways from the article:

  1. Know Your Audience: Provide the type of content your audience is looking for. By publishing relevant content, your audience will find it valuable and is more likely to engage with it. 
  2. Create a Social Media Strategy: Before you start creating content, make sure you have a solid social media strategy and plan in place. Understanding the five “W’s” (who, what, where, when and why) will help you create engaging content. 
  3. Establish SMART Goals: What does getting results mean to you? Create social media content goals that are “Specific, Measurable, Actionable, Relevant and Time Bound. 
  4. Use The Right Tools: Don’t make your life harder on social media. Use the right tools to make your social media content creation process easier and do work for you. Tools such as Grammarly, Canva, and Planoly come in handy when planning your content! 

 

We would love to hear your impressions of this article. Reply in the thread with answers to the following questions:

  1. Which social media content strategy recommendations stand out to you the most? 
  2. Is there another tip not mentioned in the article that you would like to share with the group?

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