Do you advertise using social media? If so, on what platform have you seen the best results?

[crystalking]

Each social media platform is a little different and companies will find different types of success depending on their audience and their content. If your brand is advertising on social media, where have you found success?

*To learn more about this, check out the Introduction to Social Media Advertising lesson via HubSpot Academy. 

[IThorman]

I believe Instagram or TikTok. Both collaborate in so many ways on how companies post and how things should be posted. These media get the most views because they are the biggest mainstream social media apps for companies to post on, and they actually reach the audience they want and need.

[FErgete]

tiktok

[IOnyinyechi]

I believe Instagram and Facebook are currently the best apps for social media advertising because they highly support visually appealing and aesthetically pleasing images and videos 

[ETutor]

Currently, I believe that Instagram and Facebook have the most success. These platforms are the most successful because of their algorithm, interactive options (like story stickers), reels, and accessibility when using comment sections. 

[ARojas-Rascon]

TikTok has been especially effective because of its algorithm, which pushes content to users even if they don’t already follow your account. This makes it easier for brands to gain organic reach compared to other platforms. Short-form video content allows businesses to show personality, trends, behind-the-scenes clips, and product demonstrations in a way that feels authentic rather than overly promotional.

[ErynL13]

I completely agree! Keeping up with the trends is important

[FMichu]

If my brand is advertising on social media, I have found the most success on Instagram and Facebook. Instagram works well for visual content, stories, and reels that engage younger audiences. Facebook is effective for reaching a wider age group and running targeted ads. The success depends on understanding the audience and creating content that matches each platform’s style and user behavior.

[TJoseph37]

I really need to take a course on brand designing 

[brianhasadog]

I currently use TikTok, Insatgram, YT Shorts and Facebook especially for the short form content such as 5-7 second videos. I also post longer form carousels on Tiktok. I believe I may have to cut on a few as I am usisng to many. My brand is PcByBc. I sell computers and offer services.

[Cristian10]

During my internship at an agency, I observed that Google Ads and Meta Ads are crucial platforms for e-commerce businesses. Similarly, Google Ads is more effective for companies aiming to generate leads, as it produces higher-quality leads.

[LoganB]

Yes, a majority of my advertising is done on social media.  Its been absolutely fascinating to watch this form of advertising grow and evolve all the way back from 2016!

[Nsyblossom]

I have ran ads on  Instagram and Facebook ,but Facebook ads got much engagements and sales

[Olawuyiife5]

I totally agree.

Facebook is high on engagement terms also depending on the type of content they find engaging 

[MSEUN]

I used Facebook, but yet to start af marketingm

[TMona9]

I used to on all Meta Platforms. I have yet to try TikTok! 

[AkyllFrancisco]

I use Facebook ads and so far has been working for most of my clients.

[VGutierrez6]

I use instagram, and it does a decent job on the advertising aspect, and informing you and engagement reach. 

[DestinyNk9]

I use Facebook and I've had a lot of conversations and patronages 

[Zelina]

I found success on instagram 

[BMcclary]

I think Tik Tok and Instagram because I feel that the ads are placed well. I am constatly scrolling on both and seeing ads