Integrations that enhance HubSpot Intelligence

[nickanscombe]

We are coming across a recurring problem whereby HubSpot intelligence does not populate crucial company properties, most importantly "Industry". 

We use this property to segment our leads by good fit and poor fit companies. If they are left blank, we end up missing some good business fit companies we could spend more time pursuing. 

We have come across certain integrations such as ZoomInfo, but are wondering if there are any cheaper alternatives that are more company specific. Any recommendations?

[Andimol]

Hi @nickanscombe hope you are doing well.

wouldn't be easier and cheaper to ask for this info in your forms?

If HubSpot isn't getting it from the website correctly, the easiest way is to ask for it.

The other way is to ask for it during the prospecting call,

but dont know anybody doing it with an integration tool.