email sequences & workflow best practises
Wondering what is your best practise when it comes to the Sequences feature? Or if you even see value on them?
We currently run sequences "manually" as follow:
--> Cold email
--> 24h follow up to those who open but did not replied
--> 48h follow up with valued content to those who opened but did not replied
--> 72h soft break up.
Just trying to see what other people do and specially if you guys get a lot of value from the Sequences feature as we are thinking to upragde at some point.