Sales Hub Tools

MartinTrenkle
Member

Tracking Meetings in Google Analytics

Currently we use Hubspot Meetings as a CTA on our homepage. Unfortunately it is not possible to setup the event as a goal in Google Analytics.

 

I would like to send an event to Google Analytics as soon as someone schedules a meeting. This means we need to specify the goal details and our property information in Hubspot.


If we are not able to do that, we cannot judge whether Hubspot Meetings is a good CTA and which kind of users prefer this CTA . We track the button click, but unfortunately not all users who click the button convert to a phone call.

 

Is there an option like Calendly to connect Hubspot with Google Analytics?
https://calendly.com/pages/integrations/google-analytics

 

Otherwise - do you suggest using Calendly and connecting it to Hubspot?

 

31 Replies 31
jennysowyrda
Community Manager
Community Manager

Tracking Meetings in Google Analytics

Hi @SpartanGomez,

 

This functionality has been previously requested through this idea; while not currently planned, it is on the team's radar as something users want to see, and if the status changes in the future, it will be updated on that idea. 

 

Thank you,
Jenny

joerg44
Participant

Tracking Meetings in Google Analytics

Hi there, please update me too when you built the solution. Super frustrating at the moment!! Thanks

0 Upvotes
TeamUku
Participant | Gold Partner
Participant | Gold Partner

Tracking Meetings in Google Analytics

Alternatively, why can't the meetings link simply redirect to a thank you page? Then it's a good a form and we can easily track those conversions in GA.

JSong8
Member

Tracking Meetings in Google Analytics

Hi, but the problem we have is all the traffic are coming from meetings.hubspot.com as referral, we can not see which channel or landing page are converted 

0 Upvotes
davef
Contributor

Tracking Meetings in Google Analytics

Same

jakubc
Participant

Tracking Meetings in Google Analytics

I also miss tracking meetings in Google Analytics!!! It is huge disadvatnage compared to other meeting tools like Calendly or Aucity - https://help.acuityscheduling.com/hc/en-us/articles/218725228-Google-Analytics.

 

Please integrate it with Google Analytics!

Steven_McConnel
Participant

Tracking Meetings in Google Analytics

Completely agree. One more vote for this functionality. Need either an option to push an event to GA or an ability to redirect to a custom URL.

allenday
Participant | Diamond Partner
Participant | Diamond Partner

Tracking Meetings in Google Analytics

There really needs to be a way to track conversion events in Google ananlytics, otherwise these meetings pages have no measurable ROI or conversion rate. You already integrate with GA, HubSpot - push an event with submission. 

 

Even having the ability to redirect to a thank you page would be better than the current implementation. 

MFrankJohnson
Thought Leader

Tracking Meetings in Google Analytics

_hubspot-button-accept-as-solution-gif-v00.gif

QIs there an option like Calendly to connect Hubspot with Google Analytics?

 

Short A: Don't recall seeing such an option that affects meetings.

 

Longer A:

One solution that continues to work for us is to use a button as a meeting CTA on pages (e.g., our homepage). Then send those /?utm_source'd button clicks to a 'meeting landing page'.

 

This method still doesn't 'track meetings', but it does allow us to track meeting CTA click behavior. Interested to hear what others have done.

 

Really great question. 

 

Note: Please search for recent posts as HubSpot evolves to be the #1 CRM platform of choice world-wide.

 

Hope that helps.

 

Be well,
Frank


www.mfrankjohnson.com
Steven_McConnel
Participant

Tracking Meetings in Google Analytics

@MFJLabs Could you clarify? Are you saying you're using HubSpot's native CTAs to track meetings?

0 Upvotes
MartinTrenkle
Member

Tracking Meetings in Google Analytics

Thank you Frank.

 

My problem with internal UTM-Links is that (in some cases) it overrides the original UTM-Parameters. That's why we track the button click with event tracking via google tag manager (https://developers.google.com/analytics/devguides/collection/analyticsjs/events).

 

It's still not good enough to track down individual leads or analyze performance marketing campaigns because we can not track the users further down in the funnel.

 

Best,

Martin (Campusjäger)