Sales Hub Tools

ITMarketer
Contributor

Sequence Best Practice Advice

Looking for advice from more advance Sales Hub users...

 

I'm the marketing person and currently creating email templates to be used in a sequence by members of the sales team.

 

Is it best practice for each sales rep to clone my sequence template (for lack of better words) and create their own seperate sequence? Or, should everyone work off of the same sequence?

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kkarner
Participant | Diamond Partner
Participant | Diamond Partner

Sequence Best Practice Advice

Best practice is to keep the sequence usage consistent, then you'll have a lot more data around what is/isn't working. 

 

I'd dig into why reps want to clone the sequence and edit? There might be some good feedback that could be incorporated into the master and everyone gets a better end result. 

Reach out if I can help with anything!