The disqualification reason is a lead object property – when creating a custom report in the custom report builder, simply select leads as data source (and potentially along with companies / contacts, if you desire) and you'll find the disqualification reason as a field to display in your report: https://knowledge.hubspot.com/reports/create-reports-with-the-custom-report-builder
The disqualification reason is a lead object property – when creating a custom report in the custom report builder, simply select leads as data source (and potentially along with companies / contacts, if you desire) and you'll find the disqualification reason as a field to display in your report: https://knowledge.hubspot.com/reports/create-reports-with-the-custom-report-builder