Introducing Buying Groups!!

Dan1
HubSpot Employee
HubSpot Employee

We’re excited to announce the launch of Buying Groups onto Public BETA for all Sales Hub Enterprise customers, link here to connect to the BETA. 

Here is a short demo to help you get up and running: 

 

Buying Groups bring powerful context right into HubSpot, making it easier than ever for your team to understand and influence every decision-maker involved in a sale.

 

The Buying Group functionality allows Sales teams to get a clear visual of the key stakeholders they are prospecting and selling to.

 

Once you connect to the BETA, you can then input the Buying Groups card onto Company, Contact and Deal profiles, here is a quick loom showing you how to do that: 

Kind regards, 

 

Dan Currin 

 

9 Replies 9
benesch_e
Contributor

Hi @Dan1 if we are current OrgChart Hub users and opt into the beta, will our existing org charts be transfered to the native BuyerGroup card?

0 Upvotes
Dan1
HubSpot Employee
HubSpot Employee

Hi @benesch_e , thanks for the message, 1️⃣0️⃣0️⃣ % all your current OrgChartHub work will be in place for the Buying Groups BETA when you opt into it. Once you have the Buying group cards in place (short loom here on how to do that), you can then remove the OrgChartHub App. 

 

Kind regards, 

 

Dan Currin

Senior Product Manager

HubSpot - Buying Groups

VitorSoares
Participant

will it be only for enterprise customers? Hubspot bought orgcharthub and now it can only be used by enterprise CRM customers?

0 Upvotes
Dan1
HubSpot Employee
HubSpot Employee

Hi @VitorSoares , the Public BETA is available to Sales Hub Enterprise customers only at the moment. If that changes I will be sure to put in an update on this thread. 

 

Kind regards, 

 

Dan Currin

MStefan4
Participant

Ya this seams unfair .. and our use case is more hyperfocused on Customer Support. We want to map our customers org charts for post-sale engagement, and here HubSpot is locking us into user seats for our entire CS team because this feature has been rolled into Enterprise. Seams short-sighted and mis-placed.

VitorSoares
Participant

Agree! Same situation here @MStefan4 

0 Upvotes
Dan1
HubSpot Employee
HubSpot Employee

Hi @MStefan4 , appreciate the feedback and totally understand. We will take it on board and I will send you a DM as I would love to jump on a zoom call with you. 

 

Kind regards, 

 

Dan Currin

BérangèreL
Community Manager
Community Manager

Hi @MStefan4 and @VitorSoares,

I'd like to thank you for sharing your valuable feedback! This means a lot to us.

I have shared it internally to bring more visibility to it.

Please let me know if there is anything else I can help with. I'll be delighted to do so!

Thanks,
Bérangère





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0 Upvotes
BérangèreL
Community Manager
Community Manager

Great update @Dan1!

Thanks to our Product Team for launching Buying Groups in Public BETA.

Sales Hub Enterprise users can now easily visualize and manage key decision-makers within their deals.

For anyone participating, be sure to check out the demo and Loom guide for setup tips.

If you have feedback or questions as you try out this feature, please share them in this thread.

Thanks and have a lovely day! 🌞
Bérangère





loop


Loop Marketing is a new four-stage approach that combines AI efficiency and human authenticity to drive growth.

Learn More