For someone who is joing an a business who has created a new role of a Sales Operations Manager, what are the top 3 tasks/things the new employee needs to do that will help them hit the ground running?
Bearing in mind the indivdual has nearly 30 years experience in sales however this is their first Sales Ops role which involves sales enablement.
On a global and a regional level, conducting sales is very different. How do we create a centralized approach where we can effectively share knowlewdge and best practices across but yet have a flexible approach for sales and marketing to customize it for their local needs.
For young & SME tech companies there is a growing need for Sales Engineering aka PreSales team to be the 3rd critical pillar besides sales and marketing teams, this is because they bridge business with technology teams and align client requirements to solution features. Do you see this of value especially for inbound marketing and towards MQL to SQL?