Sales emails going to Spam?

[Gotcha]

I hired a new sales director and he is convinced HubSpot's tracking code is causing emails to go to Spam.

I also am noticing that alot of my emails never get opened.

He said once he stopped using the tracking tool, his opens went up quite a bit. 

One example he sent a client an email twice while on the phone, and the email went to spam.

Anyone else seeing this?

[startetm]

Hey @Gotcha  , not sure if you're still having this issue but I was having the same issue and when I enabled 2 factor authentication on my account it fixed the email spam issue. 

I hope this helps! 

[rdangond]

Totally accurate!!! 

I've performed the same tests and emails sent from my Gmail account with HubSpot extension disconnected went to inbox without any issues.

[PamCotton]

Hello, @rdangond I was able to confirm that any emails sent as sales emails do come from the connected inboxes directly, at the moment there is not much that we can do on our end to prevent those spam markings. Some steps that the recipients can take to prevent this moving forward would whitelist your sending addresses and manually move emails from spam into the inbox to train the inbox to recognize your emails as legitimate.

This blog here offers some tips to prevent your emails from going to spam. It discusses some tips such as don't use all caps in the email's subject line and offers a list of spam keywords. 

Kindly,

Pam

[PamCotton]

Hello @Gotcha  since the emails sent are sales and/or one-to-one emails instead of being sent through a connected inbox, in this case, your email provider is actually the sender in this case.

I also wanted to share this blog offers some tips to prevent your emails from going to spam. It discusses some tips such as don't use all caps in the email's subject line and offers a list of spam keywords. Click here for more information.

Please note since one-to-one emails are sent by your external email client, there is limited troubleshooting that can be done from HubSpot's side; however, I recommend following some of the tips in the blog post to make sure the wording or format of your email is causing it to go to spam.

Do you know the sending reputation of your domain? The email could have been placed in spam based on the email sending reputation. As a recipient, you can drag it to your inbox, open it and click on it so your email client "learns" that it should be placed in your inbox.

I hope this information helps.

Pam

[Gotcha]

We believe it is the tracking code that is causing the issue.

In my limited testing, I sent emails last week to several contacts that have not responded or opened previous emails.  Last weeks emails were sent from Gmail using the log feature but not tracking. I had a much higher response rate.

[shane99]

Same - It is the tracking code. When I turn it off in Hubspot and disable the Gmail Browser Extension - The emails are received as normal. However, the moment I turn tracking and the Gmail browser extension back on - many recipients do not get the emails. I have email accounts on the affected ISP's and I have tested this extensively. It is the Hubspot tracking code. 

[PamCotton]

Hello @Gotcha , if the recipient has a very strict spam filter where they block any images or link tracking from loading in emails, your tracked email could be filtered as spam. However, email tracking tools are common, and the majority of email clients will not view your email any differently than before.

In this article here It’s important to note that email deliverability is dependent on multiple variables and not just one. While you mentioned that tracked emails land in spam folders and non tracked emails do not, it can be difficult to attribute the spam inbox placement to the tracked link alone. In general, the sending reputation tied to your IP address and your domain is the biggest attribute when it comes to inbox placement which is primarily determined by your sending habits.

I hope this information helps.

Kindly,

Pam