SEO

rsheldon
Inbound Professor
Inbound Professor

SEO goal-setting and reporting

Reporting tells the story of what happened on your website to influence what you're going to do next. This all depends on your goals. Start by setting SMART goals and establishing KPIs for your website.

 

Once you've determined your goals, work backward.

  • How are you going to get there?
  • What strategies are you going to put in place to achieve your goals?

Share your primary SEO goal and the metrics you're going to track to ensure you're on course to meet it.

 

Here's an example: "We want to increase organic traffic to X page by X% over the next X months. The metrics we will track are organic traffic, SERP position, and search impressions."

 

Bonus: Share the strategies you're going to implement to reach that goal.

 

*To learn more about this, check out the SEO Reporting lesson via HubSpot Academy. 

703 Replies 703
joshdelosreyes
Member

SEO goal-setting and reporting

Increase organic traffic to my website by 50% over the next six months. The metrics I will track are organic traffic and backlinks acquired.

CBesario
Participant

SEO goal-setting and reporting

SERP position, organic traffic and search impressions

SeoSpasic
Member

SEO goal-setting and reporting

I want to increase organic traffic to my pillar page by 15% over the next 3 months. My strategy for accomplishing this is to optimize our apply page for search intent and to acquire backlinks, as well as optimizing the product page using on-page SEO best practices. 

trasoulzade
Participant

SEO goal-setting and reporting

organic traffic, SERP position, and search impressions

0 Upvotes
Skylor_Rod
Contributor

SEO goal-setting and reporting

My goal is to my increase organic traffic and on my Kings Initiative podcast website by 35% over the next 6 months. I also would like to rank higher (perferable on page 1) for keyword search within these next 6 months. Using Google Search Console & Google Analytics will help track my search purformance, and also my rank. 

ThePurpleOwl
Member

SEO goal-setting and reporting

 

My goal is to get a 20% increase in organic traffic to our apply page. My strategy for accomplishing this is to optimize our apply page for search intent and to acquire backlinks, as well as optimizing the product page using on-page SEO best practices. 

MPrice3
Member

SEO goal-setting and reporting

I want to increase organic traffic to my pillar page by 15% over the next 3 months.

I will track organic traffic, SERP position, and impressions

My strategy is to general more quality linkbacks and optimize on-site SEO.

Stitchko
Top Contributor

SEO goal-setting and reporting

I'm planning to redesign and recycle content on the website in order to achieve:

  • ranking the local SEO on Google 1st page with my home page in 6 weeks
  • metrics I will follow are organic traffic, search impression, bounce rate and conversion rate

The strategy I'm going to put in progress is driving traffic from social media posts to the home page and landing page.

KCC
Participant

SEO goal-setting and reporting

I'm creating a website for my new business offering consulting and other services. 

I want to increase business revenue by 50% over the next 3 months via traffic to the website.

The metrics I'll track are organic traffic to the pillar page, blog posts and service booking page, conversions, bounce rate and sales made from the website.

 

Marvel1
Participant

SEO goal-setting and reporting

My goal will be getting leads by increasing organic traffic and search impression with the right audience 

edarl65
Member

SEO goal-setting and reporting

My goals are to get leads to my website in a short period of time.

Lucienguyen
Member

SEO goal-setting and reporting

For SEO reporting, i will use metrics to determine like conversions, bounce rate

Anonymous
Not applicable

SEO goal-setting and reporting

I want to learn the practical way of doing SEO, lam clueless.

0 Upvotes
EA5
Member

SEO goal-setting and reporting

To increase traffic by 40% in 5 months

Maxwell-Odonkor
Contributor

SEO goal-setting and reporting

Our goal is to increase organic traffic and donations to our nonprofit's website www.worldinspiringnetwork.org/donate by 20% over the next 3 months. We will do this by leveraging on Google Console, Google Analytics, and Hubspot to help us measure our current purformance, and also know the kind of keywords that are driving traffic the donation page.

 

We will then write optimised blog posts around the keywords and also work on increasing the number of current backlinks we have. We will set KPI's and make sure they are met.

 

Finally, we will ensure our page is not over optimised. Thank you.

Skylor_Rod
Contributor

SEO goal-setting and reporting

Nice Work!

0 Upvotes
JAdams8
Participant

SEO goal-setting and reporting

My goal is to increase organic traffic to my site by 30% in three months. 

AMartin6
Participant

SEO goal-setting and reporting

I want to increase traffic and conversions by on products by 100% over the next 4 months. I will track conversions in the google console and google analytics.

0 Upvotes
mwghaffarji
Participant

SEO goal-setting and reporting

Increase organic traffic, backlinks and ranking on SERP with an increment of valuable content for users.

0 Upvotes
SDiyali
Member

SEO goal-setting and reporting

Increase organic traffic and get good leads by consistently creating blogs.

0 Upvotes
SOkooboh
Member

SEO goal-setting and reporting

To increase organic traffic by 30% within the first 3 months. The metrics we will track are organic traffic,SERP position, and search impressions.