SEO goal-setting and reporting

[rsheldon]

Reporting tells the story of what happened on your website to influence what you're going to do next. This all depends on your goals. Start by setting SMART goals and establishing KPIs for your website.

Once you've determined your goals, work backward.

• How are you going to get there?
• What strategies are you going to put in place to achieve your goals?

Share your primary SEO goal and the metrics you're going to track to ensure you're on course to meet it.

Here's an example: "We want to increase organic traffic to X page by X% over the next X months. The metrics we will track are organic traffic, SERP position, and search impressions."

Bonus: Share the strategies you're going to implement to reach that goal.

*To learn more about this, check out the SEO Reporting lesson via HubSpot Academy. 

[Naphtalien]

My Goal would be to increase traffic to product pages by 50% over the next 5 months.

The metrics I will track along the way would be the bonce rate on the product page, product page ranking on SERP's & product impressions. 

[JLobo9]

My goal is to increase organinic traffic to my page by 80% in the next 3 months

[abu4]

I want to increase organic traffic and reduce bounce rate. 

[CRylowicz]

I am an intern learning to reach others through social media and various educational tools by doing an SEO blog. I will learn other tasks along the way.

[KSwiecicka]

I want to develop high-quality and relevant content that will reach a specific audience. I want to use keywords and optimize the content for SEO to attract more visitors.

[Korwa]

Positioning of SERPs and no of search impressions

[CassieOGB]

Increase organic traffic to Instagram page by 50% over the next 2 months. The metrics we will track are organic traffic, SERP position, and search impressions.

[TBrown61]

I would like to increase my organic traffic monthly visits by 10% over the next 6 months. 

Improving ranking to number #10 slot on the first page of SERPs in 12 months. 

These are the overarching goals I am working towards. 

[SAAChaudhary]

Goal: Increase traffic to the top-tier product page by 25% in the next quarter.

Strategy: Optimize the On-Page SEO and start relationship building in order to acquire backlinks, resulting in higher authority and ranking.

[Aolajubu]

As I start to create a social media presence for the blog, I want to track the sources of the traffic to learn what I should spend time optimizing. I'd like to monitor the bounce rate as well, so that I know if something is missing from the site. Finally I'd also like to keep close track of backlinks because I think it's critical to build the authority of my site.

[sna081]

My Objective is to bring more traffic to my website through Onpage and Offpage SEO.Build links with media companies who focuses on IT domain.By optimizing SEO I would see 20% More leads in cominf 6 months and Increase my conversion to 5%.

[EBelachew]

My primary SEO goal is to increase organic traffic to my website by 30% within the next six months. To track my progress towards this goal, I will focus on the following key metrics:

1.  

[TNguyễnMinh]

my goal is to create a website about fashion, i will do my research to create a more complete, neat, easy to understand and professional website, it will take some time but i will try to perfect it.

[BK58]

My goal - Increase traffic

[M-Aadil]

My SEO Goal:
Increase website traffic and leads by 50% for the next 3 months.

[MDavis49]

Since my website s fairly new, I know I need to build authority around it. My main goal is to increase traffic by at least 25% within the next 6-7 months. The metrics I will track are organic traffic, SERPs , and bounce rate.

[Rasam]

My Goal:
Increase average traffic to product pages by 60% for the next 3 months.

The metrics I will track:
Product pages visit, SERP position of product pages, Impression of products

[Catch]

My blog is still new and I think the most important thing right now is increasing organic search traffic.

As I start to create a social media presence for the blog, I want to track the sources of the traffic to learn what I should spend time optimizing. I'd like to monitor the bounce rate as well, so that I know if something is missing from the site. Finally I'd also like to keep close track of backlinks because I think it's critical to build the authority of my site.

[Vojin]

Goal : Increase Website Conversion rate to 10%

    - Actionable steps to be taken :

• Identify High-Impact Pages and Funnels:

  • Recognize the key pages and funnels on the website where visitors typically convert.

• Optimize Landing Pages:

  • Create compelling and clear call-to-action (CTA) buttons, optimize copy and design, and test different variations.

• Implement Exit-Intent Popups:

  • Use exit-intent popups with attractive offers or lead magnets to retain visitors who are about to leave the site.

• Simplify Conversion Processes:

  • Reduce friction during the conversion process, such as minimizing form fields and streamlining the checkout process.

      - Metrics to be tracked : 

• Monitor Conversion Rate (%):

  • Continuously track the overall conversion rate to evaluate progress toward the 10% goal.

• Analyze Traffic Sources:

  • Examine the sources of traffic to the website (organic, paid, social, etc.) to identify which channels generate the most conversions.

• Assess Bounce Rate:

  • Keep track of the bounce rate to identify pages that might not be resonating with visitors.

• Track Average Session Duration:

  • Monitor the average time users spend on the website to gauge engagement.

• Measure Click-Through Rate (CTR) on CTAs:

  • Track the effectiveness of CTAs by monitoring their CTR.

[MohamedAConteh]

I want to increase organic traffic to my site  page by 10% over the next 6 months. The metrics I will track are organic traffic, SERP position, and search impressions.

The strategy I will be using is that I will write contents relating to my niche form the valid keyword I have selected and share them to different site, and I will be researching snippet and what other sites are doing.